Ep. 74 | Donald Miller Called This “One of the Best StoryBrand Websites”—Here’s Why
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👉 Grab my Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoorstories.com/free-resources
Most business owners don't realize their website is telling the wrong story. Not because the copy is bad, but because it's about them instead of their client.
In this episode, I walk you through a real client transformation so you can see exactly what was broken, what changed, and why it worked. My client Susan is a former prosecutor, MSNBC legal analyst, and certified divorce coach. Her credentials are impressive. Her original website led with all of them. And it still wasn't converting.
Here's a little of what I cover:
Why leading with your credentials, your method name, or a poetic headline is quietly costing you clients
The three questions your hero section needs to answer before a visitor will take the next step
A simple self-audit you can do today to find out whose story your website is actually telling
If you have a website and you're not getting the clients you want from it, this one is for you.
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Connect with Kris
Book a Money-Making Messaging Call: https://www.reddoordesigns.com/
Download the Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoorstories.com/free-resources
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