How Do We Manage The True Price of Bread?

In 2015 the UN warned us that there are only 60 harvests left until the earth’s soil is too degraded to support efficient food production. Our food systems are weak and something needs to change for more sustainable modes of farming. But how realistic is that on a large scale? Today we’re tackling the issue with George Lamb. During a break from his successful career as a TV and radio presenter, George met the music producer Andy Cato, who had become aware of the issues with agriculture and food and wanted to do something about it. Together they founded Wildfarmed, a producer of bread and flour made by farms using regenerative methods that protect wildlife and keep the soil healthy enough for us to keep growing for longer. Today he tells Stephanie about his journey, how everyone can choose a better food system through where they put their money, and why we need to be better educated about where our food comes from. Resources & Links Wildfarmed: https://wildfarmed.com/ Follow Wildfarmed on Instagram: instagram.com/wildfarmed/ Follow George on Instagram: https://www.instagram.com/georgemlamb/ Host: Stephanie von Bismarck Guest: George Lamb Producer: Holly Fisher Production Manager: Angela Crago Executive Producer: Ellie Di Martino The series was recorded and edited at Pod Shop studios. Follow @HowDoWeManage