Magnus Cormack - AI Adoption, Data Quality, and the Governance Problem Nobody's Talking About

AI isn’t failing because of the models. It’s failing because organisations can’t scale and adopt it.

Everyone’s talking about AI readiness. Very few are talking about what actually happens after you build something.

In this episode, I sit down with Magnus — a seasoned Data & AI leader who’s spent 20+ years helping global organisations (UEFA, Unilever, Worldpay, National Energy System Operator) move from experimentation to real impact.

We go beyond the usual “data, tools, roadmap” conversation and dig into what’s really holding organisations back.

This is a more honest look at where AI programmes succeed… and where they quietly stall.

If you’re investing in AI but not seeing meaningful ROI, this episode will likely hit home.