BetBuilders, Player Props & Prediction Markets: Andy Phillips on the Future of Sports Betting

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In this episode of the HIPTHER Talks Podcast, host Zoltan Tundik speaks with Andy Phillips, Chief Business Development Officer at Sporting Risk, about how data, predictive modeling, and product innovation are reshaping modern sports betting.

With nearly two decades of experience across sports data, betting technology, and financial markets — including roles at Genius Sports and Nasdaq — Andy shares his perspective on how operators are optimizing BetBuilder and Same Game Parlay products, managing the growing popularity of player prop markets, and preparing for the rise of prediction markets.

The conversation also explores how predictive analytics and advanced modeling are changing sportsbook risk management, what the 2026 World Cup on US soil could mean for betting innovation, and where the next competitive advantage will emerge in an increasingly data-driven industry.

A must-listen for anyone interested in sports analytics, betting product strategy, and the future of sportsbook technology.

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