Ep. 68 | How to Write a Signature Story That Gets Coaching Clients with Rachel Feldman

👉 Grab my Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resources

If your website feels like a digital brochure instead of a client-converting tool, this episode will shift how you think about story forever.

In this conversation with Rachel Feldman, I break down what a Signature Story really is and why it’s the foundation of a coaching website that actually books calls. Most coaches make themselves the hero of their own story. That’s the mistake.

Your client is the hero. You are the guide.

When you position yourself correctly using the StoryBrand framework, everything changes. Your messaging gets clearer. Your website builds trust. And your marketing starts working without constant posting.

We also talk about:

• Why one core story can power your entire marketing strategy

• How to structure your homepage so it converts

• Whether coaches really need a website in 2026

• Why funnels without a story fall flat

If you want a website that attracts the right clients and repels the wrong ones, this episode is your starting point.

Connect with Rachel Feldman

https://rachelafeldman.com/

https://instagram.com/rachelafeldman

https://www.youtube.com/@yourhealthcoachbiz

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Connect with Kris

Book a Money-Making Messaging Call: https://www.reddoordesigns.com/

Download the Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resources

Instagram: https://instagram.com/reddoorstory

Facebook: https://facebook.com/reddoorportland

LinkedIn: https://www.linkedin.com/in/reddoordesigns/

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