It's Not The Market...It's You: The Accountability Episode Every Real Estate Pro Needs To Hear
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What if the reason your real estate deal fell apart, your referrals dried up, or your home never sold had nothing to do with the market, and everything to do with how you showed up?
In Episode 196 of the Free Game Real Estate Podcast, hosts Ed Averette and Terence Guess deliver a straight-talk conversation about accountability in real estate — from the professionals who serve clients to the buyers and sellers who come to the table unprepared. Terence opens with a market update confirming rates are at a three-year low, with conventional loans near 6% and FHA around 5.75%, while noting that consumer confidence and preparation are on the rise. The episode quickly shifts into one of the show's most important recurring themes: how real estate professionals are losing business not because of the market, but because of how they treat people. Drawing on a Michael Jordan anecdote about always wearing a suit to games out of respect for fans, Terence drives home that showing up at your best is non-negotiable. Ed and Terence then turn the lens on buyers and sellers, walking through hard truths about credit readiness, realistic offer pricing, seller net sheets, down payment assistance obligations, and the legal complexity of having multiple names on a title.