John Seryak - Building an Energy Firm to Be Bold

John Seryak, founder of Go Sustainable Energy, believes the biggest hang-ups in sustainable energy aren't about technology or money, they're about listening. In this deeply honest conversation, John explores his journey into the world of sustainable energy, which began not with a grand vision, but with a childhood attempt at a perpetual motion machine (turning a bicycle into a helicopter) and a near-total burnout from mechanical engineering. He shares the story of a pivotal mentor who saved him from quitting, pointing him toward energy as a path to making a real difference.

John recounts starting a sustainability club in college, not just out of passion, but as a deliberate "practice run" for entrepreneurship to see if he could build something from scratch. He discusses the crucial, and often uncomfortable, lessons learned after graduation while working in a company where he felt his vision didn't align. This experience led to a profound realization: building a successful company isn't just about the technical work; it's about creating a culture of transparency, shared ownership, and genuine interest in what your colleagues are doing. John pulls back the curtain on the challenges of leadership, the human tendency to create false narratives, and why the most important tool for solving our energy problems might just be the simple act of listening.

Episode in a glance

02:48 The Perpetual Motion Machine: An Engineer's Origin Story
04:19 A Crisis of Purpose
07:20 Starting a Club as an Entrepreneurial Test
10:42 The Realization It's About Culture, Not Just Engineering
16:53 Go Sustainable's Culture of Sharing the Mic
20:20 The Real Barrier to Sustainable Energy Isn't Tech or Money

About John Seryak

John Seryak is the founder and managing partner of Go Sustainable Energy, where he is reshaping what an energy engineering firm looks like from the inside out. He has built a team of inquisitive engineering talent focused on providing accurate, unbiased guidance on sustainable energy. With a culture built on transparency and shared ownership, John is dedicated to proving that the most effective solutions emerge from a foundation of listening and genuine collaboration.

Connect with John and his work

• Website → https://www.gosustainableenergy.com/
• John’s LinkedIn → https://www.linkedin.com/in/john-seryak-59630437/
• Go Sustainable Energy Linkedin → https://www.linkedin.com/company/go-sustainable-energy-llc/

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