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This episode of Eye on the Target Radio opens with Rob and Amanda discussing anticipation for SHOT Show, industry trends, and how recent regulatory changes are reshaping firearms innovation. They predict 2026 will be "the year of the suppressor," citing a massive spike in NFA e-form submissions after January 1 and increased creativity around short-barreled rifles, pistols, and accessories now that certain tax and regulatory barriers have shifted. The hosts highlight new product concepts, including compact carbines, folding stocks, suppressor deals, and evolving shotgun designs, comparing gas-operated versus recoil-operated systems and sharing hands-on impressions of models like the Mossberg 990 Aftershock.

A major portion of the show focuses on firearms collecting and auctions. Rob recounts attending a large estate auction featuring high-end and historic guns, including early Colt AR-15s, rare Colt National Match pistols, and World War II Winchester Model 12 trench guns. The discussion dives into why rough, "crusty" wartime firearms can command higher prices than pristine examples, emphasizing historical context, scarcity, and authenticity. This leads into a broader reflection on wartime manufacturing, patriotism, and how visible wear tells the story of industrial urgency and sacrifice.

Throughout the episode, the hosts contrast shooters, trainers, accumulators, and pure collectors, debating use versus preservation and refinishing versus originality. They also stress the importance of proper valuation, auctions, and informed estate planning for firearms collections. Interspersed are sponsor messages and promotions for firearms education, safety initiatives, training organizations, and industry media, reinforcing the show's focus on Second Amendment advocacy, responsible ownership, and firearms culture.