S2E54: Culture That Sticks — How Core Values Build Loyalty, Leadership & Longevity

Your culture isn’t just a poster on the wall—it’s your most powerful tool for attracting the right people, making confident decisions, and building a business that lasts.

In this episode, Stacey continues the Community Capital series by exploring the power of identifying, communicating, and living your core values. From improving staff retention to making tough calls with clarity and confidence, she shares how culture can be your ultimate competitive advantage.

You’ll learn:

✨ How aligning on values can reduce staff turnover by up to 28%
✨ The difference between having values written down vs. lived out
✨ Why empowering your team (even when it’s messy) leads to growth
✨ How culture clarity simplifies decision-making, hiring, and customer alignment
✨ Real-life examples of values-based leadership in action at Port Macquarie Performing Arts

Plus, Stacey shares why giving your team ownership of your culture is just as important as creating it—and how doing so transforms jobs into careers with purpose.

💡 Challenge: Choose one value and find one new way to live it out in your business this week—through your team, your community, or your customers.

📣 Want to go deeper on culture, leadership, and visibility? Join us at the Simply Business Summit, 18–20 June in Burleigh Heads. Relaxation, rejuvenation, and a little bit of education—grab your spot now at simplystacymorgan.com

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