Practice Autopsy: From Stagnant to Producing in 6 Weeks

Kiera and Trish apply their dentistry expertise for another practice autopsy! This episode looks at a legacy practice that was experiencing stagnation in production because of numerous challenges. Kiera and Trish walk through what exactly was changed to allow this practice to hit its production goals for the first time in over a year. Episode resources: Subscribe to The Dental A-Team podcast Schedule a Practice Assessment Leave us a review Transcript: The Dental A Team (00:00) Hello, Dental A Team listeners, this is Kiera and today is such a fun day. I have one of our incredible consultants, Trish, on the podcast with me. Her nickname in Dental A Team is, go ahead Trish, say it. And explain what to da means Trish, because it's my favorite nickname of any, like it's one of the best we've come up with. DAT Trish Ackerman (00:11) Ta-da! Well, it definitely got sticky, that's for sure. so TADA stands for Trish Ackerman Dental A Team Ambassador, because I love referring anybody I can to us. That's either a client or somebody to come and work with us. I love this company and I want everybody that I love to come and work here too. I want clients to join, so yeah, I'll take it. The Dental A Team (00:27) you Trish, like it is one of the like biggest compliments that you you have referred people to our company. You have brought tons of people to us. Like you are a walking little dental A team advertisement. And to me as a boss, as an owner of a company, like that is music to my ears. But like, didn't you just take that name on for another name in your life? Like this is this is sticking. So tell. DAT Trish Ackerman (01:02) I did, I did. It got that sticky. So I'm going to be a grandma very soon, which just sounds awfully strange to say out loud. But we had my original grandma name all picked out, which was going to be Cha Cha. But when I heard Ta Da, I'm like, that, that is really classic. That's going to stay. And my daughter and family, they're like, The Dental A Team (01:26) Yeah DAT Trish Ackerman (01:29) okay, we might have to grow into that a little bit. I'm like, well, get ready to grow anyway, because it's staying. The Dental A Team (01:34) Well, our marketing team has already been working on some pretty fancy swag for you Trish, because TADA, if you don't know Trish yet, you're gonna get to know her. If you haven't heard her as much, Trish is one of the most funny, like she, I feel like you're just confetti in a human form. Like you literally just like burst confetti everywhere you go. You make people laugh. Like you have made me almost spit water of laughing so hard on calls together. You're just a good time. And so, If you haven't gotten to work with Trish or you haven't got to meet her yet, welcome. She's one of my absolute faves. So excited that you're on our team and that you are the to da of the company. ⁓ but today I wanted Trish to come on because I love a good office autopsy and Trish has been consulting some clients, rocking them out, having some really incredible massive wins. And so we thought, let's like, let's go behind the scenes. Let's see what that to da consultant over there has been doing in her spare time, consulting some awesome offices. And with that said, whenever we do an office autopsy, what we do these for is to help you see yourself in other practices fabric. I think a lot of times people think dentistry is lonely and isolated and it does not need to be. So what we're gonna do today, we do mashup practices. So if you think this is you, there might be parts of you, it might be parts of another practice. We try to do that to keep practice confidentiality. But really I also hope when you are a practice that's being highlighted in an office autopsy, just know that you get highlighted because... We're freaking proud of you as the owner too. These things can't get done without owners executing and implementing. And while yes, we as consultants are really good at what we do, we truly are magicians. We're able to grow into ways that you couldn't even imagine, but we can't do that if you don't execute. So Trish, take it away. Let's kind of talk this office. Where were they when they like joined Dental A Team? Then I always love to say like, where are they now? Like how long did it take us? And then we'll get into the how of how did you do it? What were some of the things you implemented? So take it away Trish. Where was this practice when they joined us and now where are they at ⁓ a couple of few short months later? DAT Trish Ackerman (03:30) When this practice came to us, this was a really, really special situation because this is a legacy practice. And it was originally owned by grandpa and then the current owner's father. So this is now the third generation of a dental practice. And when this practice came on with us, they were doing many, many, things right. but there was no traction taking place and they were very stuck. They ...