Revolutionizing Fleet Accident Management | Renee Rogers | Magic in the Cloud | Ep 107

What do wedding dresses and taxi accidents have in common? Meet Renee Rogers, the founder of ONO, a revolutionary SaaS platform transforming how fleet operators handle post-accident reporting worldwide.

In this episode of Magic in the Cloud, Renee shares her remarkable journey from selling bridal gowns in Kent to managing 500 fleet vehicles in London, and ultimately building a tech company that's solving a problem the industry has ignored for decades. Her story is filled with unexpected pivots, resilience, and the kind of grit that only comes from real adversity.

What You'll Learn:

• How fleet accident reporting is broken (think: scraps of paper, hour-long hold times, and 20% reduced brain capacity during stress)

• Why ONO is saving fleet operators 10+ hours per week and reducing vehicle downtime by 100+ hours annually

• The surprising connection between wedding sales skills and navigating male-dominated industries

• How childhood cancer shaped Renee's fearless approach to entrepreneurship

• The power of embracing vulnerability as a strength, not a weakness

• Practical insights on expanding from UK to US markets

Whether you're building a startup, navigating career transitions, or simply interested in stories of human resilience, this conversation delivers authenticity, wisdom, and actionable insights.

🔗 Connect with Renee Rogers: LinkedIn: Renee Rogers (tagline: "Let's not meet by accident") Instagram: @the_CEONo

🔗 Learn more about ONO and request a demo for your fleet

Chapters:

00:00 - Introduction: From Bridal to Fleet Management

03:12 - The Broken System: Current State of Fleet Accident Reporting

06:45 - How ONO Works: The Driver Experience

09:20 - Business Impact: Time Savings and ROI for Fleet Operators

13:18 - The Bridal Industry Origins: Selling Double Glazing to Wedding Dresses

17:34 - Reading the Room: Navigating Complex Sales Dynamics

20:15 - The Pivot: From Wedding Consultancy to Fleet Admin

23:42 - Growing the Fleet: From 44 to 500 Vehicles

26:50 - The Birth of ONO: When You Can't Find a Solution, Build It

30:28 - Leaving During COVID: Taking the Entrepreneurial Leap

33:15 - Collaboration Over Competition: The Fleet Tech Ecosystem

36:40 - Innovation Roadmap: Geofencing, Dash Cams, and Data Integration

40:22 - Breaking Into Male-Dominated Industries

44:35 - The Power of Authenticity and Embracing Support

47:50 - US Market Expansion: Differences and Opportunities

52:18 - 60 Seconds on a Camel: The Egypt Story

56:30 - Dealing with Doubt and Moving Forward Daily

59:45 - Childhood Cancer: Losing an Eye at Age Two

63:20 - Turning Adversity into Strength

66:40 - The Decision to Go Public: Advocating for Others

69:25 - Family Influence: Raised by a Village

72:10 - The Power of Appreciation and Gratitude

75:50 - Final Thoughts and How to Connect

Subscribe to Magic in the Cloud for more conversations with authentic leaders who are building lasting cultures and driving innovation through genuine care for both customers and employees. Like this episode if Quinn's journey from farm to factory floor inspired you, and share it with someone who could benefit from her insights on leadership and finding work-life integration.