
BEE 523 How Orion Brown Built a Travel Brand the Industry Ignored
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🚨 Rewind Episode Alert! 🚨
We’re bringing back a powerhouse episode featuring Orion Brown, founder and CEO of Black Travel Box — because her story, her insight, and her entrepreneurial journey are just that good.
Before launching one of the most exciting brands in the travel and beauty space, Orion had a high-flying career in brand strategy, working with some of the biggest names in business. But something was missing — and it wasn’t just personal. It was a massive gap in the market.
On a trip abroad, Orion realized the travel industry had completely overlooked an essential group of consumers: Black travelers. With limited access to quality hair and skincare products made for melanated skin and textured hair, she turned frustration into fuel — and Black Travel Box was born.
🎧 In this candid conversation, Orion pulls back the curtain on:
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The challenges of breaking into the beauty and travel industries
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Why she bootstrapped the business (and what she learned doing it)
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How she leveraged her corporate background to build something from scratch
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The importance of representation in every product decision
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What it really takes to create a brand that resonates with your people
This episode is a blueprint for aspiring founders, a masterclass in strategic thinking, and an inspiring story of building with purpose. Whether you're a budding entrepreneur, creative thinker, traveler, or business nerd — this is one episode you’ll want to listen to more than once.
🌍 Orion isn’t just changing travel — she’s redefining what it means to create for a community that’s long been overlooked.
Missed it the first time? Don’t sleep on it twice. Hit play.
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