What it Takes To Grow a Nutrition Protien Bar Company To $1.5M in 3 Years

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In this episode, I interview James Oliver from Atlas Bars www.atlasbars.com on how he grew his protein bar company to $1.5M in 3 years without any venture funding.

James focused on the product quality first with pure, clean ingredients. Hit many roadblocks along the way. He bootstrapped the company initially by spending his own savings from driving Uber and selling knives, producing a few thousand bars upfront and sampling them primarily at functional fitness gyms like CrossFit and Orangetheory in Boston. Focusing on gyms over grocery stores was a strategic move to target a highly engaged, health-conscious audience first.

If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com

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If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.com

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