🦋 From butterflies to boardrooms.

Mimicry turns outreach into signal - not spam.

In this 60-sec Project Campfire preview, host José Cotto , Managing Partner of Sketch To Growth, sits with John Glover, S2G™ Leader and founder of Quality Revenue, to show how mirroring trusted internal voices - CFO or board tone - helps messages slip past defenses and lift opens and replies.

What you’ll hear

• Why mimicry works in nature and buyer psychology

• How to write in codified language your CEO trusts

• The ethical guardrail - the hook and the help must match

About the guest: John Glover, Sketch To Growth Leader and founder of Quality Revenue, builds predictable revenue systems that scale.

About Project Campfire: leaders gather close to share real stories, fresh ideas, and techniques that spark what’s next. Pull up a chair and follow the show to catch the full episode when it drops. 🔥

❄️ Dead territory. Zero resources. 12 failed reps.

Then one system lit the match - 1200% growth.

In this 60-sec Project Campfire preview, host José Cotto, Managing Partner of Sketch To Growth, sits with John Glover, S2G Leader and founder of Quality Revenue, to show how pattern recognition plus disciplined sales execution turns a frozen region into compounding wins.

What you’ll hear:

• Mining 5+ years of CRM noise to find the real signal

• The move that flipped a “cold” territory into momentum

• Why data with intent beats adding headcount

About the guest: John Glover is Sketch To Growth's Chief Revenue Officer helping client parters explode their revenue growth while also being the founder of Quality Revenue, where he builds predictable revenue systems that scale - frm playbooks to training.

About Project Campfire: leaders gather close to share real stories, fresh ideas, and techniques that spark what’s next.

Pull up a chair and follow the show to catch the full episode when it drops. 🔥