Why Every Business Needs Social Media | Luke Dobson | Everyday Is Friday 365 | #91

🔗Luke Dobson

https://www.instagram.com/lukedobsonn?igsh=MTM2bjFjNG9yZ3Yxag==

https://youtube.com/@lukedobsonn?si=kScinyJ8s23ozIT8

(Shopify) - https://everydayisfridaypodcast365.myshopify.com/

(Esty) - https://www.etsy.com/shop/everydayisfriday365/?etsrc=sdt

(Everyday is Friday 365) - https://dot.cards/everyday_is_friday?e=ZGV2aWNlLXlwbHNxZGNzdnJyaXNwd2dmOGs1ZWw4ZDgtYy1ibA

(Matty B43)

Host of The Everyday is Friday 365 - https://dot.cards/matty_b43

Join the community and keep up with the latest episodes, behind-the-scenes content, and more!

Disclaimer: Everyday Is Friday Podcast 365 is for entertainment and informational purposes only. The views and opinions expressed by guests and hosts are their own and do not necessarily reflect those of the podcast. This content is not financial, legal, medical, or professional advice. Always do your own research and consult with a qualified professional before making any decisions. Listener discretion is advised, as topics may include strong language, controversial discussions, or opinions that challenge conventional thinking.

keywords

Instagram marketing, local business success, videography, online coaching, entrepreneurship, mindset, social media strategy, business growth, personal development, local celebrity

summary

In this episode of 'Every Day is Friday', Luke Dobson shares his inspiring journey from working at Trader Joe's to becoming a successful entrepreneur helping local businesses thrive through Instagram marketing. He discusses the importance of mindset, discipline, and the power of social media in building relationships and growing businesses. Luke emphasizes the need for local businesses to adapt to modern marketing strategies and shares actionable insights on how to become a local celebrity in their communities. His story is a testament to resilience, faith, and the pursuit of one's passions.

takeaways

Luke transitioned from a job at Trader Joe's to entrepreneurship.

He emphasizes the importance of high-quality videography paired with ad strategies.

Local businesses often rely too heavily on word of mouth and traditional marketing.

Building relationships on social media is crucial for business success.

Mindset and discipline are key components of personal and professional growth.

Investing in mentorship can accelerate learning and success.

Creating engaging content is essential for local businesses on Instagram.

Luke's journey highlights the importance of resilience in overcoming challenges.

He believes in the power of giving back to the community through local giveaways.

Every day should feel fulfilling, not just Fridays.

titles

From Trader Joe's to Entrepreneur: Luke's Journey

Mastering Instagram Marketing for Local Businesses

Sound Bites

"Money amplifies who you already are."

"People buy from people, not just products."

"You need to be social on social media."

Chapters

00:00

Introduction to Luke's Journey

02:15

The Evolution of Luke's Business Model

06:18

Overcoming Personal Challenges

12:25

The Turning Point: From Struggles to Success

18:12

Mindset and Discipline: Keys to Growth

26:07

The Power of Positivity and Service

29:22

The Power of Mindset

29:56

Challenges in Local Business Marketing

31:03

Innovative Marketing Strategies for Local Businesses

34:43

Investing in Advertising: Time vs. Money

37:44

Becoming a Local Celebrity through Marketing

39:24

Success Stories Across Various Industries

41:30

The Importance of Consistent Posting on Social Media

44:26

Common Mistakes in Social Media Marketing

45:55

Creating a Life You Don't Need a Vacation From

52:07

Blue Gradient Modern Youtube Intro.mp4