Leveraging Guesting on Your Podcast to Generate Leads : Turning Conversations Into Conversions

Whether you’re a podcast host, a business owner looking to expand your reach, or both—this episode is your roadmap to turning conversations into conversions.

In this episode, I sit down with podcast monetization strategist Marcy Page to unpack powerful strategies for turning podcast appearances into qualified business leads.

With six years of experience as a podcast manager, Marcy shares actionable insights on how to use guesting—not just to grow your visibility—but to build authentic relationships that convert.

We break down my WOW Strategy (Where Others Watch)—a proven method for growing your show and your business by featuring guests who already speak to your ideal audience.

Marcy dives deep into how to identify the right shows to appear on, align your messaging with your goals (like promoting a product or service), and position yourself as the expert your audience has been waiting for.

Whether you’re a podcast host, a business owner looking to expand your reach, or both—this episode is your roadmap to turning conversations into conversions.

🔑 What You'll Learn:

Why guesting is a free, high-trust marketing strategy

How to pick shows that align with your target audience

What makes a pitch stand out to podcast hosts

The WOW strategy to grow through mutually beneficial guest swaps

How podcasting builds deep audience connections that convert

🔗 Mentioned in the Episode:

Marcy Page: Podcast Manager & Monetization Strategist

https://marciepaige.com/

Your WOW Strategy Resource

https://youtu.be/_EabkaK9QlM

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Want support, templates, and behind-the-scenes podcast strategies?

Join my free Facebook group here!

https://www.facebook.com/groups/690197153381902

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Also feel free to reach out to me if you're looking to start, grow, or rebrand your podcast!

ALL my consult calls are FREE!

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__________________________________________________________________________ Software I Recommend :

https://libsyn.com/

https://riverside.fm/

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