“Enjoy the journey as it’s the journey, and not the destination, that provides fulfillment and joy.” -Michael Buttler

In this episode, Michael Butler, Senior Director at Footprint Capital, shares his extensive experience in buy-side and sell-side engagements. The conversation explores strategies to turn unsolicited offers into valuable market insights. Butler advises on key questions to ask potential buyers before signing NDAs and emphasizes the importance of preparation and running a competitive process. He also discusses his journey from CPA to venture capital and investment banking, demonstrating how diverse experiences can culminate in valuable expertise.

00:00 Meet Michael Butler: A Journey Through Finance and Investment

00:35 Deep Wealth Mastery Program: Transforming Business Owners' Futures

03:55 Welcome to the Deep Wealth Podcast with Michael Butler

04:26 Michael's Story: From CPA to Investment Banking

06:39 Insights on Investment: What Makes a Company Attractive?

11:28 Leveraging Cold Calls for Business Advantage

15:27 Navigating Conversations with Potential Investors

20:01 Identifying Legitimate Interest vs. Telemarketing in M&A

22:03 Navigating Business Sales: Strategies and Insights

22:25 Maximizing Business Value: Key Questions to Ask Potential Buyers

23:55 Leveraging Leverage: The Power of Preparation Before Selling

26:36 The Art of the Deal: A Case Study on Doubling Sale Price

31:09 The Importance of a Strategic Approach in Business Sales

40:43 Reflections and Advice: Turning Experience into Wisdom

45:50 Wrapping Up: The Value of Preparation and Strategic Insights

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SELECTED LINKS FOR THIS EPISODE

Footprint Capital

Michael Butler - LifeSmart Education | LinkedIn

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