THE MAGIC OF THINKING SMALL

New Business Survival Strategies

De: W. ADAM MANDELBAUM

Narrado por: Virtual Voice

Contrary to what new entrepreneurs have been force fed over the last sixty years, thinking big when you first start out in business can be a one way ticket to failure. You can wind up with big overhead expenses, big debt, and a big bankruptcy proceeding. By starting small, and staying small until there is enough cash flow, enough profit to expand, and by keeping overhead and employee costs to a minimum, the new entrepreneur can survive long enough so he can start to think big without blowing himself up. It's uncommon common sense, but it is a concept that so few new entrepreneurs recognize and embrace. You should be one of those smart business owners that give thinking small at the start a great big hug. This book is the game plan for that--survival strategies for the new and would be entrepreneur. The reader will learn the art of minimizing a business so he can maximize profits, how to avoid large employee expenses, how to keep his legal expenses small, the art of barter, and much more. Too many big thinkers have found themselves in big financial trouble, don't be one of them and buy this book today.