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A Complaint Is a Gift [Russian Edition]
Using Customer Feedback as a Strategic Tool
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A Complaint Is a Gift [Russian Edition]
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Narrado por:
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Stanislav Koncevich
Acerca de esta escucha
The first edition of A Complaint is a Gift introduced the revolutionary notion that customer complaints are not annoyances to be dodged, denied or buried, but are instead valuable pieces of feedback that can be used to improve an organization's products and services.
This new edition has been thoroughly revised and updated. There are two brand new chapters on the Internet, a new section entitled Handling Complaints Directed at You and another new section that turns the tables and discusses how the listener can complain effectively. More relevant than ever in today's constantly connected world, when customers can complain instantly, 24/7, and broadcast their dissatisfaction around the world if they choose to, throughout the text has been heavily revised, with a wealth of new examples, tools and strategies.
Please note: This audiobook is in Russian.
©2016 Janelle Barlow & Claus Møller (P)2016 Olimp-business