Yu-kai Chou
AUTHOR

Yu-kai Chou

Yu-kai Chou is an Author and International Keynote Speaker on Gamification. He is the Original Creator of the gamification framework: Octalysis, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. He is the Founder of The Octalysis Group and has been a regular speaker/lecturer on gamification worldwide, including at organizations like Google, Stanford University, LEGO, TEDx, SxSW, Gamified India, Huawei, the Innovation Center in Denmark, Kingdom of Bahrain, and many more.

Yu-kai was one of the earliest pioneers in Gamification, starting his work in the industry in 2003. In 2015, Yu-kai was rated #1 among the "Gamification Gurus Power 100" by RISE, and was also awarded "Gamification Guru of the Year Award" for both 2014 and 2015 by the World Gamification Congress based in Europe. He has helped a variety of companies, from seed stage startups to Fortune 500 companies such as LEGO, Accenture, eBay, Huawei, Fidelity, AIG Japan, Verizon, HP, Ericsson, Cisco, Wells Fargo, and more. His work has been featured in Forbes, The Wall Street Journal, The World Journal, Business Insider, PBS, and many more.

Yu-kai is a Board Director for Morf Media, a gamified training and learning platform. He is also a Board Advisor for many organizations and companies through out North America, Europe, and Asia, including BALANCE Edutainment (creators of Pacha's Pajamas), Loki Studios (creators of Geomon and sold to a Yahoo), The Catch (Gamified Dating Site), Lucky Diem, and many more.

Yu-kai is a follower of Christ, and his other hobbies include playing/teaching chess, writing/playing string quartet pieces, writing Chinese novels, rating high quality movies, though he rarely has time for these hobbies.

Secret Code: Revealed Heart (Game Technique #32)

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    • Actionable Gamification

    • Beyond Points, Badges, and Leaderboards
    • By: Yu-kai Chou
    • Narrated by: Scott R. Smith
    • Length: 12 hrs and 29 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 289
    • Performance
      4.5 out of 5 stars 247
    • Story
      4.5 out of 5 stars 244

    The new era of gamification and human-focused design optimizes for motivation and engagement over traditional function-focused design....

    • 2 out of 5 stars
    • Just a bunch of rules and no source references

    • By Abel on 09-07-17

    Regular price: $24.95

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