Renée Mauborgne
AUTHOR

Renée Mauborgne

Renée Mauborgne is the Co-Director of the INSEAD Blue Ocean Strategy Institute and The INSEAD Distinguished Fellow and a professor of strategy at INSEAD. Mauborgne served on President Barack Obama's Board of Advisors on Historically Black Colleges and Universities (HBCUs) for the President's two terms. She is also a Fellow of the World Economic Forum. Her book Blue Ocean Strategy, co-authored with W. Chan Kim, has sold 3.6 million copies and is a bestseller across 5 continents.

Mauborgne is ranked in the top 3 management gurus in the world in the Thinkers50 listing of the World's Top Management Gurus. She is the highest placed woman ever on Thinkers50. She was named among the world's top 5 best business school professors in 2013 by MBA Rankings. Mauborgne received the Nobels Colloquia Prize for Leadership on Business and Economic Thinking 2008.

To learn more, visit www.blueoceanstrategy.com.

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Best Sellers

    • Blue Ocean Strategy

    • How to Create Uncontested Market Space and Make Competition Irrelevant
    • By: W. Chan Kim, Renee Mauborgne
    • Narrated by: Grover Gardner
    • Length: 6 hrs and 27 mins
    • Unabridged
    • Overall
      4 out of 5 stars 2,827
    • Performance
      4 out of 5 stars 2,072
    • Story
      4 out of 5 stars 2,060

    Challenging everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed by creating "blue oceans" of untapped new market spaces....

    • 1 out of 5 stars
    • Get the actual book

    • By Robert Donoghue on 08-29-06

    Regular price: $20.99

    • Blue Ocean Shift

    • Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth
    • By: Renee Mauborgne, W. Chan Kim
    • Narrated by: Christian Steiner
    • Length: 9 hrs and 48 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 341
    • Performance
      4.5 out of 5 stars 306
    • Story
      4 out of 5 stars 305

    Blue Ocean Shift is packed with research and examples of how leaders in diverse industries made the shift and created new markets by applying the process and tools outlined in the book....

    • 4 out of 5 stars
    • Reference PDF is in your Library

    • By bshiratori on 06-15-18

    Regular price: $29.65

    • Blue Ocean Classics

    • By: W. Chan Kim, Renee Mauborgne
    • Narrated by: Steve Menasche
    • Length: 1 hr and 52 mins
    • Unabridged
    • Overall
      0 out of 5 stars 0
    • Performance
      0 out of 5 stars 0
    • Story
      0 out of 5 stars 0

    W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their path-breaking "blue ocean strategy", a model for creating uncontested markets that unlock new demand and new opportunities for growth....

    Regular price: $17.49

    • The W. Chan Kim & Renée Mauborgne Blue Ocean Strategy Reader

    • The Iconic Articles by the Bestselling Authors of Blue Ocean Strategy
    • By: W. Chan Kim, Renée Mauborgne
    • Narrated by: James Conlan
    • Length: 6 hrs and 41 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 10
    • Performance
      4.5 out of 5 stars 8
    • Story
      4 out of 5 stars 8

    The seminal book Blue Ocean Strategy has sold over 3.6 million copies globally and is in print in 44 languages....

    • 4 out of 5 stars
    • repetitive

    • By jaime on 08-06-19

    Regular price: $29.95

    • Stratégie Océan Bleu

    • Comment créer de nouveaux espaces stratégiques
    • By: W. Chan Kim, Renée Mauborgne
    • Narrated by: Maxime Metzger
    • Length: 8 hrs and 40 mins
    • Unabridged
    • Overall
      0 out of 5 stars 0
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    Ne cherchez pas votre succès, créez-le ! Dans leur best-seller international, W. Chan Kim et Renée Mauborgne, les penseurs en matière de...

    Regular price: $16.65

    • Strategia oceano blu

    • Vincere senza competere
    • By: W. Chan Kim, Renée Mouborgne
    • Narrated by: Roberto Pompili
    • Length: 10 hrs and 5 mins
    • Unabridged
    • Overall
      0 out of 5 stars 0
    • Performance
      0 out of 5 stars 0
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      0 out of 5 stars 0

    Sin dagli albori dell'era industriale, le imprese hanno ingaggiato una battaglia senza quartiere per accaparrarsi un vantaggio nel...

    Regular price: $14.63

    • Creating New Market Space

    • By: W. Chan Kim, Renee Mauborgne
    • Narrated by: uncredited
    • Length: 36 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 7
    • Performance
      3.5 out of 5 stars 3
    • Story
      3.5 out of 5 stars 3

    Head-to-head competition can only get you a larger piece of an existing pie. To break free from the pack...

    • 5 out of 5 stars
    • A good read for Marketers

    • By John on 06-29-18

    Regular price: $2.95

    • Der Blaue Ozean als Strategie

    • Wie man neue Märkte schafft wo es keine Konkurrenz gibt
    • By: W. Chan Kim, Renee Mauborgne
    • Narrated by: Olaf Renoldi
    • Length: 9 hrs and 16 mins
    • Unabridged
    • Overall
      0 out of 5 stars 0
    • Performance
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    Der Wall-Street-Journal-Bestseller! Über 3,5 Millionen verkaufte Exemplare weltweit. cDieses Buch ist ein globales Phänomen. Es wurde in 43...

    Regular price: $20.70

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