Peter Georgescu
AUTHOR

Peter Georgescu

Biography:
Peter Georgescu arrived in this country as a penniless Romanian refugee and rose to prominence as the CEO of Young & Rubicam. It's an American Dream success story that could not play out in today's economic environment - one that is plagued with disappearing jobs, flat wages, and a shrinking middle class. In his new book, CAPITALISTS ARISE!: End Economic Inequality, Grow the Middle Class, Heal the Nation (Berrett-Koehler; May 1, 2017), Georgescu argues that the stark reality of our current economic malaise and social breakdown can be attributed to the short-term thinking spawned by shareholder primacy.

Georgescu's deepest hope is that this book can serve as a manifesto for fellow CEOs, executives, and directors to take steps to push back against the pressures of shareholder primacy and begin to reshape free enterprise with a vision toward long-term profitability rather than short-term gain. With deeply sobering statistics and new research, it points the way toward a future that will only be possible with enlightened capitalism.

Under Mr. Georgescu's leadership, Young & Rubicam successfully transformed from a private to a publicly-held company. During his tenure, Young & Rubicam built the most extensive database on global branding and, from its findings, developed a proprietary model for diagnosing and managing brands.

Georgescu currently serves as chairman emeritus of Young & Rubicam, which has more than 300 offices around the globe. He is also vice chairman of New York Presbyterian Hospital; a member of the Council on Foreign Relations; and a graduate of Princeton and Stanford. Georgescu has been a director of 7 public companies including IFF, Toys R Us, and Levi Strauss. He contributes regularly to Huffington Post and is the author of two previous books, The Source of Success and The Constant Choice.

Read more Read less
You're getting a free audiobook.
$14.95 per month after 30 days. Cancel anytime.

Best Sellers

    • Capitalists Arise!

    • End Economic Inequality, Grow the Middle Class, Heal the Nation
    • By: Peter Georgescu, David Dorsey
    • Narrated by: Wes Bleed
    • Length: 4 hrs and 27 mins
    • Unabridged
    • Overall
      4 out of 5 stars 8
    • Performance
      4 out of 5 stars 7
    • Story
      4 out of 5 stars 6

    Peter Georgescu arrived in this country as a penniless Romanian refugee and rose to become the CEO of Young & Rubicam....

    • 5 out of 5 stars
    • Capitalism Has Changed!

    • By David Larson on 10-06-17

    Regular price: $14.95

    • The Constant Choice

    • An Everyday Journey from Evil Toward Good
    • By: Peter Georgescu, David Dorsey
    • Narrated by: Phil Holland
    • Length: 9 hrs and 47 mins
    • Unabridged
    • Overall
      3 out of 5 stars 6
    • Performance
      3.5 out of 5 stars 5
    • Story
      3 out of 5 stars 5

    In The Constant Choice, Peter Georgescu offers a gripping narrative of his journey from childhood captivity in a Romanian labor camp to CEO ay a world-renowned advertising agency....

    • 5 out of 5 stars
    • Great

    • By Jason Ruby on 09-30-16

    Regular price: $17.47

Are you an author?

Help us improve our Author Pages by updating your bibliography and submitting a new or current image and biography.