Peter Atwater
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Peter Atwater

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Peter is the president of Financial Insyghts, a consulting firm that advises institutional investors, corporations and public policymakers on issues affecting the financial services industry and how social mood affects decision making and the markets. After a successful career in financial services, including 13 years with JPMorgan and executive leadership roles at Bank One, Peter turned his attention to socionomics – how changes in social mood drive changes in our behavior. Today, through his firm, Financial Insyghts, he brings a practical understanding of the world of finance coupled with a keen awareness of human decision making. Peter is the author of “Moods and Markets” (FTPress) which provides specific practical insights for investors on how changes in confidence drive the capital markets. Already, Peter’s analysis has drawn significant media attention, including profiles by Gillian Tett in the Financial Times and Rana Foroohar in Time Magazine.
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