Linda Kaplan Thaler

Linda Kaplan Thaler

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Linda Kaplan Thaler is responsible for some of America’s most famous advertising campaigns in the industry, including the Aflac duck, and the daring “Yes, Yes, Yes” for Herbal Essences. Much of her work has become part of America’s pop-culture landscape and she has composed renown jingles such as, “I’m a Toys ‘R’ Us Kid,” and “Kodak Moments.” Linda has also worked on presidential campaigns for Clinton/Gore in 1992 and Hillary Clinton in 2008. Today, Linda is the Chairman of Publicis Kaplan Thaler with a client roster that includes: P&G, Citi, L’Oreal, Pfizer, and Wendy’s. Linda is also a best-selling author and television personality appearing on “The Apprentice,” CNN, The Today Show, Good Morning America, and host of Oxygen’s series “Making It Big.” Her collaborations with coauthor Robin Koval have all become best-sellers: The Power of Small, The Power of Nice, and Bang! Getting Your Message Heard in a Noisy World. Their new book; GRIT to GREAT, will debut this fall. Linda’s talents have earned her the prestigious Matrix Award, the Muse Award, Advertising Woman of the Year Award, and was named one of Advertising Age’s “Most Influential Women in Advertising.” Most recently, Linda was inducted into the 2015 Advertising Hall of Fame. Linda currently sits on the Advisory Council for The Colin Powell School.
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