In 2010, Danny Dover assigned a deadline of May 25, 2017, to his life. He was tired of hearing about other people’s exciting lives and decided to jump-start his own by taking steps to actually live as if the end was in sight. He tattooed his deadline on his butt and made the sole purpose of his life to complete his Life List (a list of more than 150 life goals). While pursuing his list, he inadvertently became a minimalist in order to gain the necessary focus to create a more meaningful life. This seemingly small change in mindset (which he later detailed in The Minimalist Mindset) dramatically changed his life for the better. As of 2017, Dover has completed his entire Life List (which included living alone in the wilderness for a month, traveling to nearly 100 countries, mountain climbing in Antarctica, becoming a best-selling author with his book Search Engine Optimization Secrets and many other adventures). More importantly, though, he has a small group of deep friendships and is able to spend much of his time writing for an extraordinary community (https://www.lifelisted.com), and sharing life-changing experiences with others.