Ari Herstand
AUTHOR

Ari Herstand

Tap the gear icon above to manage new release emails.
"The poster child of DIY Music" - Forbes Ari Herstand is the CEO and founder of the music business education and artist advocacy company, Ari’s Take. Started in 2012 as a blog, Ari's Take has become the go-to resource for independent musicians on how to run a successful music career in the NEW music business. He is also the author of the best-selling book, How To Make It in the New Music Business which is a #1 Amazon best-seller in 4 categories and has been adopted by over 300 universities and translated into multiple languages. Herstand's well-researched, relatable, no BS approach is why so many musicians continue to trust him for advice. He offers encouragement without condescension and maintains a "we're all in it together" attitude not found elsewhere in the space. In 2018, Herstand opened the online school Ari’s Take Academy which brings in experts in the field to teach courses on running successful careers in the new music business. ATA currently has over 5,000 students enrolled. He is also the host of the Webby Award winning podcast, the New Music Business where he interviews innovators and experts in the music industry. Since its launch in March of 2020, over 1 million people have listened to the show. An independent musician who has played over 1,000 shows around the country, he has performed on Ellen, has had his music featured in countless TV shows, commercials and films, and has charted in the top 10 on iTunes. He currently leads the immersive funk/soul concert experience Brassroots District. Herstand has written for many of the top musician trade magazines and websites including Music Connection Magazine, American Songwriter, Digital Music News, Playback Magazine, CD Baby, Tunecore, Roland, Discmakers, ASCAP, Hypebot and others. He has been a featured speaker at SXSW, BBC One's Amplify, NAMM, ASCAP Music Expo, SF MusicTech, CD Baby's DIY Musician Conference, UCLA, Berklee College of Music and in music business classrooms worldwide. Through his advocacy work, he helped draft and pass a law in California to help music professionals be able to work and operate unencumbered.
Read more Read less
You're getting a free audiobook


You're getting a free audiobook.

$14.95 per month after 30 days. Cancel anytime.

Featured Article: 20+ of the Best Music Podcasts to Play on Repeat


These are 20+ of the best music podcasts around. They're as different from one another as rock 'n' roll is from opera; some are funny and lighthearted, while others explore hefty social issues. Some focus on specific kinds of music—rap, country, classical, rock, pop—and others highlight diverse artists working in just about every musical style. Music fans are as varied as the music they listen to, but we promise there's something here for everyone.

Best Sellers

Product List
  • Regular price: $25.79 or 1 credit

    Sale price: $25.79 or 1 credit

Are you an author?

Help us improve our Author Pages by updating your bibliography and submitting a new or current image and biography.