A World of Inspiring Listens

Our editors have curated a catalog of listens featuring insights from the most influential leaders, experts, and innovators.

ADVERTISING

Influence customer behavior with persuasive messaging.
Pre-Suasion
    Channeling Attention for Change
    
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        Robert Cialdini Ph.D.
    
    


    
    
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        John Bedford Lloyd
    
    


    
    Length: 9 hrs and 24 mins
    3,415 ratings
    Overall 4.5
  • Pre-Suasion

  • Channeling Attention for Change
  • By: Robert Cialdini Ph.D.
  • Narrated by: John Bedford Lloyd
  • Length: 9 hrs and 24 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 3,415
  • Performance
    4.5 out of 5 stars 2,944
  • Story
    4.5 out of 5 stars 2,915

The author of the legendary best seller Influence, social psychologist Robert Cialdini, shines a light on effective persuasion and reveals that the secret doesn't lie in the message itself but in the key moment before that message is delivered.

  • 5 out of 5 stars
  • Clever and Useful

  • By David on 01-02-17
Crossing the Chasm
    Marketing and Selling Technology Projects to Mainstream Customers
    
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        Geoffrey A. Moore
    
    


    
    
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        Mike Chamberlain
    
    


    
    Length: 9 hrs and 45 mins
    645 ratings
    Overall 4.2
  • Crossing the Chasm

  • Marketing and Selling Technology Projects to Mainstream Customers
  • By: Geoffrey A. Moore
  • Narrated by: Mike Chamberlain
  • Length: 9 hrs and 45 mins
  • Unabridged
  • Overall
    4 out of 5 stars 645
  • Performance
    4.5 out of 5 stars 511
  • Story
    4 out of 5 stars 510

Here is the best-selling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.

  • 5 out of 5 stars
  • Incredible insight

  • By Holly Fischer on 02-27-16
iGen
    The 10 Trends Shaping Today's Young People - and the Nation
    
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        Jean M. Twenge Ph.D.
    
    


    
    
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        Madeleine Maby
    
    


    
    Length: 9 hrs and 52 mins
    440 ratings
    Overall 4.5
  • iGen

  • The 10 Trends Shaping Today's Young People - and the Nation
  • By: Jean M. Twenge Ph.D.
  • Narrated by: Madeleine Maby
  • Length: 9 hrs and 52 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 440
  • Performance
    4.5 out of 5 stars 382
  • Story
    4.5 out of 5 stars 378

An entertaining first look at how today's members of iGen - the children, teens, and young adults born in the mid-1990s and later - are vastly different from their millennial predecessors and from any other generation, from the renowned psychologist and author of Generation Me.

  • 3 out of 5 stars
  • Really, Amazon, no PDF?

  • By Elizabeth on 10-19-17
Hit Makers
    The Science of Popularity in an Age of Distraction
    
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        Derek Thompson
    
    


    
    
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        Derek Thompson
    
    


    
    Length: 11 hrs and 34 mins
    1,349 ratings
    Overall 4.5
  • Hit Makers

  • The Science of Popularity in an Age of Distraction
  • By: Derek Thompson
  • Narrated by: Derek Thompson
  • Length: 11 hrs and 34 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 1,349
  • Performance
    4.5 out of 5 stars 1,216
  • Story
    4.5 out of 5 stars 1,213

Nothing "goes viral". If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's crowded media environment, you're missing the real story. Each blockbuster has a secret history - of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like.

  • 4 out of 5 stars
  • A lot more interesting than I expected...

  • By Mr on 04-22-17
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BRANDING

Tell the most compelling stories about your brand across platforms.
Crushing It!
    How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
    
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        Gary Vaynerchuk
    
    


    
    
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        Gary Vaynerchuk,
    
        
            
            
                
            
        
        Rich Roll,
    
        
            
            
                
            
        
        Amy Schmittauer
    
    


    
    Length: 8 hrs and 2 mins
    9,080 ratings
    Overall 4.7
  • Crushing It!

  • How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
  • By: Gary Vaynerchuk
  • Narrated by: Gary Vaynerchuk, Rich Roll, Amy Schmittauer
  • Length: 8 hrs and 2 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 9,080
  • Performance
    4.5 out of 5 stars 8,087
  • Story
    4.5 out of 5 stars 8,041

Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.

  • 3 out of 5 stars
  • Disappointing considering the author

  • By danee on 08-06-18
Top of Mind
    Use Content to Unleash Your Influence and Engage Those Who Matter to You
    
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        John Hall
    
    


    
    
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        Scott R. Pollak
    
    


    
    Length: 5 hrs and 14 mins
    60 ratings
    Overall 4.4
  • Top of Mind

  • Use Content to Unleash Your Influence and Engage Those Who Matter to You
  • By: John Hall
  • Narrated by: Scott R. Pollak
  • Length: 5 hrs and 14 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 60
  • Performance
    4.5 out of 5 stars 45
  • Story
    4.5 out of 5 stars 44

What do many successful businesses and leaders have in common? They're the first names that come to mind when people think about their particular industries. How do you achieve this level of trust that influences people to think of you in the right way at the right time? By developing habits and strategies that focus on engaging your audience, creating meaningful relationships, and delivering value consistently, day in and day out.

  • 4 out of 5 stars
  • Really solid content for companies and employees

  • By Steve Monte on 02-24-19
Fascinate, Revised and Updated
    How to Make Your Brand Impossible to Resist
    
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        Sally Hogshead
    
    


    
    
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        Sally Hogshead
    
    


    
    Length: 7 hrs and 39 mins
    276 ratings
    Overall 4.4
  • Fascinate, Revised and Updated

  • How to Make Your Brand Impossible to Resist
  • By: Sally Hogshead
  • Narrated by: Sally Hogshead
  • Length: 7 hrs and 39 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 276
  • Performance
    4.5 out of 5 stars 247
  • Story
    4.5 out of 5 stars 245

A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior - fascination - and how businesses, products, and ideas can become irresistible to consumers. In an oversaturated culture defined by limited time and focus, how do we draw attention to our messages, our ideas, and our products when we have only seconds to compete?

  • 1 out of 5 stars
  • The Most Insanely Irritating Audiobook Ever!

  • By Brad Studio on 07-03-18
What Great Brands Do
    The Seven Brand-Building Principles that Separate the Best from the Rest
    
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        Denise Lee Yohn
    
    


    
    
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        Julie McKay
    
    


    
    Length: 8 hrs and 18 mins
    89 ratings
    Overall 4.3
  • What Great Brands Do

  • The Seven Brand-Building Principles that Separate the Best from the Rest
  • By: Denise Lee Yohn
  • Narrated by: Julie McKay
  • Length: 8 hrs and 18 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 89
  • Performance
    4 out of 5 stars 77
  • Story
    4 out of 5 stars 77

It's tempting to believe that brands like Apple, Nike, and Zappos achieved their iconic statuses because of serendipity, an unattainable magic formula, or even the genius of a single visionary leader. However, these companies all adopted specific approaches and principles that transformed their ordinary brands into industry leaders. In other words, great brands can be built - and Denise Lee Yohn knows exactly how to do it.

  • 4 out of 5 stars
  • Insightful.

  • By sabra on 10-04-17
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SOCIAL MEDIA

Understand how to best use new media for your brand.
Go Pro - 7 Steps to Becoming a Network Marketing Professional
    
    
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        Eric Worre
    
    


    
    
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        Eric Worre
    
    


    
    Length: 2 hrs and 49 mins
    7,622 ratings
    Overall 4.8
  • Go Pro - 7 Steps to Becoming a Network Marketing Professional

  • By: Eric Worre
  • Narrated by: Eric Worre
  • Length: 2 hrs and 49 mins
  • Unabridged
  • Overall
    5 out of 5 stars 7,622
  • Performance
    5 out of 5 stars 6,337
  • Story
    4.5 out of 5 stars 6,298

Over twenty years ago at a company convention, Eric Worre had an "aha" moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a guide that will ignite your passion for this profession and help you make the decision to Go Pro and create the life of your dreams.

  • 5 out of 5 stars
  • Exact and Meaningful Strategies

  • By Jason on 01-18-15
#AskGaryVee
    One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness
    
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        Gary Vaynerchuk
    
    


    
    
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        Gary Vaynerchuk,
    
        
            
            
                
            
        
        Jack Welch,
    
        
            
            
                
            
        
        Dave Ramsey
    
    


    
    Length: 11 hrs and 37 mins
    5,673 ratings
    Overall 4.7
  • #AskGaryVee

  • One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness
  • By: Gary Vaynerchuk
  • Narrated by: Gary Vaynerchuk, Jack Welch, Dave Ramsey
  • Length: 11 hrs and 37 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 5,673
  • Performance
    5 out of 5 stars 5,177
  • Story
    4.5 out of 5 stars 5,137

Gary Vaynerchuk—the inspiring and unconventional entrepreneur who introduced us to the concept of crush it—knows how to get things done, have fun, and be massively successful. A marketing and business genius, Gary had the foresight to go beyond traditional methods and use social media tools such as Twitter, Facebook, and YouTube to reach an untapped audience that continues to grow.

  • 5 out of 5 stars
  • Awesome book

  • By Chris B. on 04-03-18
The New Rules of Marketing and PR
    How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
    
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        David Meerman Scott
    
    


    
    
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        David Meerman Scott,
    
        
            
            
                
            
        
        Sean Pratt
    
    


    
    Length: 16 hrs and 21 mins
    390 ratings
    Overall 4.4
  • The New Rules of Marketing and PR

  • How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
  • By: David Meerman Scott
  • Narrated by: David Meerman Scott, Sean Pratt
  • Length: 16 hrs and 21 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 390
  • Performance
    4.5 out of 5 stars 338
  • Story
    4.5 out of 5 stars 331

The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international best seller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales.

  • 5 out of 5 stars
  • This is such a great book I'm giving up a Secret

  • By Amazon Customer on 07-15-14
The Zen of Social Media Marketing
    An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
    
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        Shama Hyder Kabani
    
    


    
    
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        Karen White,
    
        
            
            
                
            
        
        Patrick Lawlor
    
    


    
    Length: 8 hrs and 19 mins
    61 ratings
    Overall 3.9
  • The Zen of Social Media Marketing

  • An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
  • By: Shama Hyder Kabani
  • Narrated by: Karen White, Patrick Lawlor
  • Length: 8 hrs and 19 mins
  • Unabridged
  • Overall
    4 out of 5 stars 61
  • Performance
    3.5 out of 5 stars 49
  • Story
    4 out of 5 stars 47

Social media is a crucial tool for success in business today. People are already talking about your business using social media, whether you're using it or not. By becoming part of the conversation, you can start connecting directly to your customers, as well as finding new ones, easily and inexpensively spreading. But social media marketing isn't like traditional marketing - and treating it that way only leads to frustration. Let Shama Hyder Kabani, president of Web marketing firm Marketing Zen, teach you the “zen” of social media marketing.

  • 1 out of 5 stars
  • Please can I get my money back? The info is old

  • By 6 minute abs on 08-19-12
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STORYTELLING

Tell the most compelling stories about your brand across platforms.
Building a StoryBrand
    Clarify Your Message So Customers Will Listen
    
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        Donald Miller
    
    


    
    
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        Donald Miller
    
    


    
    Length: 4 hrs and 56 mins
    5,758 ratings
    Overall 4.7
  • Building a StoryBrand

  • Clarify Your Message So Customers Will Listen
  • By: Donald Miller
  • Narrated by: Donald Miller
  • Length: 4 hrs and 56 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 5,758
  • Performance
    4.5 out of 5 stars 5,103
  • Story
    4.5 out of 5 stars 5,088

Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.

  • 3 out of 5 stars
  • Starts to Feel Like One Big Ad for Authors Product

  • By ManBearPig on 12-06-17
All Marketers Are Liars
    The Power of Telling Authentic Stories in a Low-Trust World
    
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        Seth Godin
    
    


    
    
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        Seth Godin
    
    


    
    Length: 4 hrs and 17 mins
    1,668 ratings
    Overall 4.4
  • All Marketers Are Liars

  • The Power of Telling Authentic Stories in a Low-Trust World
  • By: Seth Godin
  • Narrated by: Seth Godin
  • Length: 4 hrs and 17 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 1,668
  • Performance
    4.5 out of 5 stars 1,010
  • Story
    4.5 out of 5 stars 1,008

Every marketer tells a story. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche Cayenne is vastly superior to a $36,000 VW Touareg, which is virtually the same car. We believe that $225 Pumas will make our feet feel better, and look cooler, than $20 no-names... and believing it makes it true.

  • 5 out of 5 stars
  • The essense of marketing has been defined.

  • By Michael on 11-23-05
Content Inc.
    How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
    
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        Joe Pulizzi
    
    


    
    
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        Joe Pulizzi
    
    


    
    Length: 6 hrs and 50 mins
    829 ratings
    Overall 4.4
  • Content Inc.

  • How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
  • By: Joe Pulizzi
  • Narrated by: Joe Pulizzi
  • Length: 6 hrs and 50 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 829
  • Performance
    4.5 out of 5 stars 725
  • Story
    4.5 out of 5 stars 723

A pioneer of content marketing, Joe Pulizzi has cracked the code when it comes to the power of content in a world where marketers still hold fast to traditional models that no longer work. In Content Inc., he breaks down the business-startup process into six steps, making it simple for you to visualize, launch, and monetize your own business.

  • 5 out of 5 stars
  • A complete content inc

  • By BkkBanker on 09-30-15
Sell with a Story
    How to Capture Attention, Build Trust, and Close the Sale
    
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        Paul Smith
    
    


    
    
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        Paul Smith
    
    


    
    Length: 7 hrs and 59 mins
    326 ratings
    Overall 4.4
  • Sell with a Story

  • How to Capture Attention, Build Trust, and Close the Sale
  • By: Paul Smith
  • Narrated by: Paul Smith
  • Length: 7 hrs and 59 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 326
  • Performance
    4.5 out of 5 stars 284
  • Story
    4.5 out of 5 stars 285

Despite all the high-tech tools available to salespeople, the most personal method still works best. Storytelling packs the emotional punch to turn routine presentations into productive relationships. It explains products or services in ways that resonate; it connects people and creates momentum. Stories speak to the part of the brain where decisions are made. Paul Smith, author of the acclaimed Lead with a Story, shifts his best-selling formula to the sales arena.

  • 5 out of 5 stars
  • This book is not only simple but practical!

  • By Kindle Customer on 02-22-17
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STRATEGIC MARKETING

Create a solid plan to generate consumer interest and grab the market share.
This Is Marketing
    You Can't Be Seen Until You Learn to See
    
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        Seth Godin
    
    


    
    
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        Seth Godin
    
    


    
    Length: 7 hrs and 2 mins
    1,622 ratings
    Overall 4.6
  • This Is Marketing

  • You Can't Be Seen Until You Learn to See
  • By: Seth Godin
  • Narrated by: Seth Godin
  • Length: 7 hrs and 2 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 1,622
  • Performance
    4.5 out of 5 stars 1,421
  • Story
    4.5 out of 5 stars 1,401

Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.

  • 1 out of 5 stars
  • Series of Anecdotes Without Any Actionable Insight

  • By Orion9282 on 11-19-18
The Tipping Point
    How Little Things Can Make a Big Difference
    
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        Malcolm Gladwell
    
    


    
    
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        Malcolm Gladwell
    
    


    
    Length: 8 hrs and 33 mins
    14,155 ratings
    Overall 4.4
  • The Tipping Point

  • How Little Things Can Make a Big Difference
  • By: Malcolm Gladwell
  • Narrated by: Malcolm Gladwell
  • Length: 8 hrs and 33 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 14,155
  • Performance
    4.5 out of 5 stars 10,644
  • Story
    4.5 out of 5 stars 10,605

In The Tipping Point, New Yorker writer Malcolm Gladwell looks at why major changes in society happen suddenly and unexpectedly. Just as a single sick person can start an epidemic of the flu, so too can a few fare-beaters and graffiti artists fuel a subway crime wave, or a satisfied customer fill the empty tables of a new restaurant. These are social epidemics, and the moment when they take off, when they reach their critical mass, is the Tipping Point.

  • 5 out of 5 stars
  • Sociology for the masses.

  • By Dean on 10-28-10
The 22 Immutable Laws of Marketing
    
    
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        Al Ries,
    
        
            
            
                
            
        
        Jack Trout
    
    


    
    
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        David Drummond
    
    


    
    Length: 3 hrs and 6 mins
    1,229 ratings
    Overall 4.4
  • The 22 Immutable Laws of Marketing

  • By: Al Ries, Jack Trout
  • Narrated by: David Drummond
  • Length: 3 hrs and 6 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 1,229
  • Performance
    4.5 out of 5 stars 1,039
  • Story
    4.5 out of 5 stars 1,023

As Al Ries and Jack Trout - the world-renowned marketing consultants and best-selling authors of Positioning - note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout offer a compendium of 22 innovative rules for understanding and succeeding in the international marketplace.

  • 4 out of 5 stars
  • Highly recommended, but could use an update.

  • By T. M. Castagna on 12-01-15
Perennial Seller
    The Art of Making and Marketing Work That Lasts
    
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        Ryan Holiday
    
    


    
    
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        Ryan Holiday
    
    


    
    Length: 7 hrs
    941 ratings
    Overall 4.7
  • Perennial Seller

  • The Art of Making and Marketing Work That Lasts
  • By: Ryan Holiday
  • Narrated by: Ryan Holiday
  • Length: 7 hrs
  • Unabridged
  • Overall
    4.5 out of 5 stars 941
  • Performance
    4.5 out of 5 stars 842
  • Story
    4.5 out of 5 stars 830

How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.

  • 3 out of 5 stars
  • Another Holiday marketing success, ironically .

  • By Luke on 10-29-17
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