I purchased both the audio and a digital copy of the book. The audio version so that I could get the first read done fast and the digital for a deeper read and exploration later when I had more time to devote to the topic.
What I liked about this book are the many strategies to start up a book project from the ground up by someone who used her passion for writing and storytelling to launch her own writing career. While the voice in the narrative is authentic, it often felt like the author continuously and consistently directed the reader to her web site to cross-sell or expose other offerings. While I believe the web site, "Creative Penn" could be a valuable resource, it is cited so many times that it became annoying. Once per chapter is more than enough for us to remember where the website is located.