I really enjoyed Alan Cleinman's "A Different Perspective." Alan shares his over 40 years of eye care experience, from an entrepreneurial point of view. He shows his passion for both the eye care field & people who've been a big part of it. As someone who's been practicing optometry for over 21 years, I learned a lot of valuable lessons on how to approach eye care, business, & life in general. I'm sure this could have been written into a 800 page info-book. Instead Alan put together a concise, 156 page easy-read, that contains a wealth of information on how to live & enjoy your life, owning an eye care business, where it could be applied to any field of work.
I've been a member of a Cleinman wisdom sharing group for 14 years, and this book is a compilation of all the valuable lessons I've learned from Al and his team. I started out as a single doc,small optometric practice not sure of myself, and have grown into a confident leader of a multiple doctor/multiple location business. Along the way, Al gave me the tools and guidance to grow both personally and professionally. This book acts like a tool box for a successful business and a fulfilling life. it's such an important read for me, that i've purchased, as gifts,copies for several recently graduated OD;s. if you want to read about how to think for success, you have to get this book!
Excellent read. This book really helps you to assess your performance as a business owner, while helping you to set tangible goals to govern your practice and manage your staff. I'd definitely recommend it to both established and new optometry practice owners.
I admit it. I am Al's brother, but I fancy myself objective enough to write a sound review of his debut book.
Watching Al build a business from the ground up and enjoy great success makes me uniquely qualified to say this: This book is Al. It is his history, his philosophy of life, his successes and his trials and it is true to him and his successes. That is the personal.
If you own a business and want it to do better than it is, this brief business manifesto could be your greatest friend. Although the book is focused on the eyecare industry, their are hints, strategies, answers and methods that can make any business better and many giant corporations would be well-served to take a look and adopt some healthier and more forward-thinking policies.
As a former and part-time teacher, I believe school districts and the schools within could benefit from much of this book, as could our elected officials. Much of what makes businesses work well is common to all of our social institutions. This book is a tool for just about anyone who wants to do what they are doing better.
A great resource and a fun read. I loved it and that takes some doing.
I really enjoyed Al Cleinman's book - a gift from Al after attending a recent Cleinman Performance Partners meeting (my partner and I were impressed enough to join on the spot). I've been an optometrist for over 30 years now and have had what I consider to be a very successful career. It took a lot trial and error, good and bad decisions and years of learning from experience to get to this point in my life. A Different Perspective should be required reading for all optometry students before they embark on their careers. The wisdom that is shared is invaluable and I wish I would have been exposed to Al's 'Different Perspective' many years ago - I have no doubt it would have enriched my professional and personal life by helping me work smarter rather than harder. I look forward to what lies ahead for my practice and recommend this thought provoking and enjoyable book to not only optometrists, but to anyone with the entrepreneurial spirit to run their own business. The lessons contained within are universal.