Showing results by author "Tim Halloran" in All Categories
-
-
Romancing the Brand
- How Brands Create Strong, Intimate Relationships with Consumers
- By: Tim Halloran
- Narrated by: Julie McKay
- Length: 7 hrs and 13 mins
- Unabridged
-
Overall
-
Performance
-
Story
Drawing on exclusive, in-depth interviews with managers of some of the world's most iconic brands, Romancing the Brand arms you with an arsenal of classic and emerging marketing tools - such as benefit laddering and word-of-mouth marketing - that make best-in-class brands so successful. The book is filled with examples, strategies, and tools from powerful brands that consumers love, including Coke, Dos Equis, Smartwater, the Atlanta Falcons, Domino's Pizza, Bounty, Turner Classic Movies, and many more.
-
Romancing the Brand
- How Brands Create Strong, Intimate Relationships with Consumers
- Narrated by: Julie McKay
- Length: 7 hrs and 13 mins
- Release date: 07-27-20
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wishlist failed.
Please try again laterAdding to library failed
Please try againFollow podcast failed
Please try againUnfollow podcast failed
Please try againRegular price: $17.19 or 1 credit
Sale price: $17.19 or 1 credit
-