With more than 900 million consumers, the continent of Africa is one of the world's fastest growing markets. In Africa Rising, legendary global business consultant Vijay Mahajan reveals this remarkable marketplace in all its richness and complexity, and helps companies understand the massive opportunity it presents.
"One can skim the print version"
Everything you need to know to make smarter, better decisions - in business and in life!
Usually, individuals and organizations go to great lengths to avoid errors. Companies are designed for optimum performance rather than for learning, and mistakes are seen as defects. But as an example from Bell System shows, making mistakes - correctly - is a powerful way to accelerate learning and increase competitiveness.