The recent changes in our economic landscape have only exposed and intensified a phenomenon: an explosion in sharing, bartering, lending, trading, renting, gifting, and swapping. From enormous marketplaces such as eBay and Craigslist to emerging sectors such as peer-to-peer lending (Zopa), "swap trading" (Swaptree), and car sharing (Zipcar), Collaborative Consumption is disrupting outdated modes of business and reinventing not only what we consume but how we consume.
"Sharing Can Be Fun!"
During a recent stay at the Disney Swan hotel in Florida, I confess I did something in the bathroom I have done many times before. I used too many towels and carelessly left them on the floor.