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Peter Shankman

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  • Zombie Loyalists: Using Great Service to Create Rabid Fans | Peter Shankman

    Zombie Loyalists: Using Great Service to Create Rabid Fans

    • UNABRIDGED (6 hrs and 34 mins)
    • By Peter Shankman
    • Narrated By Jason Huggins
    • Whispersync for Voice-ready
    Overall
    (41)
    Performance
    (40)
    Story
    (40)

    Marketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls zombie loyalists--fervent fans who help companies massively increase their customer bases, brand awareness, and, most important, revenues. Imagine an army of customers who will do your public relations, marketing, and advertising without being asked each and every time they give you their money. These are zombie loyalists.

    Jessica says: "Must read for business owners- small and large."
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