Colin Powell is the classic American success story. Born in Harlem to immigrant parents, Powell rose through the ranks of the U.S. military to become chairman of the Joint Chiefs of Staff and a soft-spoken, steel-willed Desert Storm hero. Always seemingly one step ahead of both allies and competitors, he quickly became one of America's most trusted and beloved public icons, acknowledged for his courage, his compassion, and his ability to forge victory under the most trying circumstances.
"He's right but not a big surprise"
Everywhere, products are being commoditized, services are being imitated, and traditional barriers to market entry are collapsing. To sustain competitive advantage in today's copycat economy, companies must break from the pack. This book will show you how.
In the global, technologically advanced business world of today, standard procedure won't allow you to jump the curve. With global barriers to entry so low that companies with fewer than 10 employees can compete effectively, the times require small and large companies to change their strategy. Dr. Oren Harari, Professor of Management at the University of San Francisco, shows how successful companies cope with the accelerated pace of business development through knowledge, innovation, and swiftness.
"Not an audio version of the book"