Nolan Bushnell founded the groundbreaking gaming company Atari, the restaurant chain Chuck E. Cheese's, and two dozen other companies. He also launched Steve Jobs' career, along with those of many other brilliant creatives over the course of his five decades in business. In his eagerly awaited first book, Bushnell explains how to find, hire, and nurture the people who could turn your company into the next Atari or the next Apple.
"Great book for creative!"
Nolan Key Bushnell, founder of Atari, and the Chuck E. Cheese's Pizza-Time Theaters, reveals some the main ideas in his new book Finding the Next Steve Jobs. Nolan warns that innovation stagnation affects all business, not just traditionally "creative" companies but even tech giants like Nokia. Once it ruled over 70% of the phone industry but had its market taken away by Blackberry when Nokia failed to come out with a competitor.