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Mark Goulston, M.D

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  • Real Influence: Persuade Without Pushing and Gain Without Giving In | Mark Goulston, M.D.,Dr. John Ullmen

    Real Influence: Persuade Without Pushing and Gain Without Giving In

    • UNABRIDGED (6 hrs and 19 mins)
    • By Mark Goulston, M.D., Dr. John Ullmen
    • Narrated By Walter Dixon
    • Whispersync for Voice-ready
    Overall
    (84)
    Performance
    (77)
    Story
    (76)

    People won't put up with being "sold" anymore. If they sense they are being pushed, their guard goes up - and even if they do comply, lingering resentment undermines the relationship...maybe forever. Yet, most books on influence still portray it as something you "do to" someone else to get your way. That out-of-date approach invites resistance or cynicism from those who recognize the techniques. Manipulative tactics might occasionally wear down a colleague's or client's resistance, but they fail to produce the mutual trust that sustains successful relationships.

    David says: "More great info on the art of listening"
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