Companies, communities, and individuals fail for many reasons, but one of the most common - and easily avoidable - is the failure to reinvent. When people and organizations rest on prior successes rather than driving purposeful transformation, they discover too late that they have lost their market position altogether to competitors and external forces. The most successful companies, brands, and individuals make reinvention a regular part of their business strategies.
"Not Much New Here"
We live in an era when business cycles are measured in months, not years. The only way to sustain long term innovation and growth is through creativity - at all levels of an organization. Disciplined Dreaming shows you how to create profitable new ideas, empower all your employees to be creative, and sustain your competitive advantage over the long term.
"Worth every penny of it"
In The Road to Reinvention: How to Drive Disruption and Accelerate Transformation, author Josh Linkner discusses re-inventing, creating something anew, and imagining what "can-be" instead of "what-is". Linkner suggests several strategies for re-invention, but one of the most important is the habit of pushing the envelope and having an ongoing re-invention approach, where companies are constantly changing all aspects of their business.
"Josh Linker is brilliant but..."