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Fred Noe

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  • Beam, Straight Up: The Bold Story of the First Family of Bourbon | Fred Noe,Jim Kokoris

    Beam, Straight Up: The Bold Story of the First Family of Bourbon

    • UNABRIDGED (4 hrs and 34 mins)
    • By Fred Noe, Jim Kokoris
    • Narrated By Nick Sullivan
    • Whispersync for Voice-ready
    Overall
    (24)
    Performance
    (23)
    Story
    (23)

    Written by the 7th generation Beam family member and Master Distiller, Frederick Booker Noe III, Beam, Straight Up is the first audiobook by a Beam, the family behind the 217-year whiskey dynasty and makers of one of the world's best-selling bourbons. This audiobook features family history and the evolution of bourbon, including Fred's storied youth "growing up Beam" in Bardstown, Kentucky; his transition from the bottling line to renowned global bourbon ambassador; and his valuable business insights on how to maintain and grow a revered brand.

    Jean says: "Highly Entertaining"
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