MacArthur Fellows Program Director Daniel J. Socolow talks with HBR's Diane Coutu about how the very prestigious annual "genius grants" are awarded. The prize is $500,000, no strings attached, and it's designed to recognize extraordinarily gifted and creative people.
The May 2007 HBR begins with a short article from "Forethought": "Viral Marketing for the Real World", by Duncan J. Watts and Jonah Peretti. Then, Kevin P. Coyne and Edward J. Coyne, Sr., explain everything you need to know to survive your new CEO. Next, in "Inner Work Life", Teresa M. Amabile and Steven J. Kramer present new research about what really motivates us at work. "Picking Winners" is an interview with Daniel J. Socolow, the Program Director of the MacArthur Fellows Program.