How Stella Saved the Farm is a simple parable about making innovation happen. Written by the authors of the New York Times best-selling Reverse Innovation: Create Far from Home, Win Everywhere, Vijay Govindarajan and Chris Trimble, the story resonates in organizations of all types - public sector, private sector, and social sector, from mammoth corporations to small organizations employing just a few dozen people.
"innovation truths in a silly package"
The gap between rich nations and emerging economies is closing. As a result, the global dynamics of innovation are changing. No longer will innovations traverse the globe in only one direction, from developed nations to developing ones. They will also flow in reverse. Authors Vijay Govindarajan and Chris Trimble, of the Tuck School of Business at Dartmouth, explain where, when, and why reverse innovation is on the rise, and why the implications are so profound — for nations, for companies, and for individuals.
"Localization means fit"
Companies stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world’s best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today. Beyond the Idea is an essential book for any business that recognizes that innovation always has been, and always will be, the key to long term growth and vitality.
"Not good as an audio book."
Jeffrey R. Immelt, the Chairman and CEO of General Electric, Vijay Govindarajan, a professor at Darthmouth and chief innovation consultant at GE, and Chris Trimble, a professor at Dartmouth and consultant to GE, report on how GE is using reverse innovation in order to survive and prosper in the next decade.
A simple, charming business parable about managing change, and making innovation happen. Inspired by George Orwell's Animal Farm and the international bestseller Our Iceberg is Melting, How Stella Saved the Farm is a simple parable about embracing change and managing innovation in difficult times. Bankruptcy, or the grim prospect of being acquired by a hostile human competitor, threatens Windsor Farm.