Mostrando resultados por Editor "Brandtro" en Empresas y Profesiones
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Bigger Than This: How to Turn Any Venture into an Admired Brand
- De: Fabian Geyrhalter
- Narrado por: Fabian Geyrhalter
- Duración: 1 h y 42 m
- Versión completa
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Narración:
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Historia
Following the success of his best-selling book, How to Launch a Brand, acclaimed brand strategist Fabian Geyrhalter is back with an enlightening new book that digs deep into today's new world of brand creation. Bigger Than This challenges companies - from startups to Fortune 100s - to (re)discover their spark and connect with today's consumers on a deeper level. In Bigger Than This, Geyrhalter analyzes brands that are based on commodity products - watches, socks, shoes, fish - yet they quickly turn into beloved brands. He emphasizes the importance of storytelling.
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Actionable advice for startups and brand managers
- De Freedom Scott en 03-29-18
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Bigger Than This: How to Turn Any Venture into an Admired Brand
- Narrado por: Fabian Geyrhalter
- Duración: 1 h y 42 m
- Fecha de lanzamiento: 03-15-18
- Idioma: Inglés
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How to Launch a Brand
- Your Step-by-Step Guide to Crafting a Brand: From Positioning to Naming and Brand Identity
- De: Fabian Geyrhalter
- Narrado por: Chris Brinkley
- Duración: 2 h y 29 m
- Versión completa
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General
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Narración:
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Historia
Most entrepreneurs, even seasoned brand managers, launch first and then work on slowly transforming the new offering into a brand. A logical progression, I would agree. After all, how can you possibly launch as a brand if you don't have any customers or marketing outreach and - obviously, since you just launched a new offering - you have no legacy or advocates? The simple answer is by design. Design relates to the systematic process you have to adhere to, which is likely the primary reason you have sought to listen to this book.
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Former client raving about Fabian’s method
- De VIPinSF en 04-05-18
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How to Launch a Brand
- Your Step-by-Step Guide to Crafting a Brand: From Positioning to Naming and Brand Identity
- Narrado por: Chris Brinkley
- Duración: 2 h y 29 m
- Fecha de lanzamiento: 06-28-16
- Idioma: Inglés
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Por favor prueba de nuevo más tardeError al Agregar a Lista de Deseos.
Por favor prueba de nuevo más tardeError al eliminar de la lista de deseos.
Por favor prueba de nuevo más tardeError al añadir a tu biblioteca
Por favor intenta de nuevoError al seguir el podcast
Intenta nuevamenteError al dejar de seguir el podcast
Intenta nuevamentePrecio regular: US$6.95 o 1 crédito
Sale price: US$6.95 o 1 crédito
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