Rachel Allen is the owner of Bolt from the Blue Copywriting. She describes her work as mixing the neuroscience of communication with the art of great writing to help businesses take the cap off their income, impact and influence. We’re going to talk about publishing your book and who you’ll need on your team to succeed at it.

Timestamps

[00:01:14] Skills in book editing.
[00:04:23] Consistency in longer form writing.
[00:07:09] Struggles of first-time authors.
[00:09:43] Importance of cover design.
[00:13:19] Self-publishing vs. traditional publishing.
[00:16:33] Enhancing chances of traditional publishing.
[00:20:03] Advising on genre choices.
[00:22:24] Ghostwriting and book intimacy.
[00:25:38] Writing with emotional depth.

Find out more about Rachel at her website.

Creators & Guests

• Lee Schneider - Host
• Rachel Allen - Guest

JV Hilliard is the author of the multi-book Warminster Saga. Here's how he often introduces himself.

“Born of steel, fire and black wind, J.V. Hilliard was raised as a highlander in the foothills of a once-great mountain chain on the confluence of the three mighty rivers that forged his realm’s wealth and power for generations. His father, a peasant twerg, toiled away in industries of honest labor and instilled in him a work ethic that would shape his destiny. His mother, a local healer, cared for his elders and his warrior uncle, who helped to raise him.”

We talk about how he builds the world of his saga, his point of view about promoting his work, and what it's been like to expand the his storytelling into a video game and a graphic novel. JV gets a lot from the contribution of beta readers and discusses how the process of editing works for him.

Creators & Guests

• Lee Schneider - Host

In today’s episode, you’ll meet Karen Gershowitz, author ofTravel Mania: Stories of Wanderlust.

In pursuit of a passion for travel, Karen has lost and gained friends and made a radical career change. She has visited remote areas of Indonesia on her own, and became a translator, though only fluent in English. We’ll hear about some of her memories with people she met around the world.

When Karen started promoting her book, she had a few hundred Facebook friends and about 500 LinkedIn connections. Now, those numbers are in the thousands. She’ll tell us how she developed her online audience and sustains it. And we’ll also learn about her next book and how she plans to promote it online. Find Karen on Facebook and the links below.

Creators & Guests

• Lee Schneider - Host
• Karen Gershowitz - Guest