• P.M.S. - Pet Marketing Strategies for the Petpreneur - Pets & Animals on Pet Life Radio (PetLifeRadio.com)

  • By: Karen Barnett
  • Podcast
P.M.S. - Pet Marketing Strategies for the Petpreneur - Pets & Animals on Pet Life Radio (PetLifeRadio.com) By cover art

P.M.S. - Pet Marketing Strategies for the Petpreneur - Pets & Animals on Pet Life Radio (PetLifeRadio.com)

By: Karen Barnett
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  • Summary

  • Hosted by Karen Barnett, president and founder of Steele Rose Communications and a seasoned, award-winning marketer with extensive experience in developing strategic marketing campaigns for a variety of leading global corporations, "P.M.S. - Pet Marketing Strategies for the Petpreneur" offers business executives insightful tips on public relations and marketing communications. From "How to build your brand with just three words", and "If You’re Not Media Trained, It Could Cost Your Company its Reputation" to "Learning the Difference Between News and Newsworthiness and the Criteria a Reporter Uses to Determine It?," this show provides a strong, broad-based knowledge of public relations, branding, product launches, media relations and crisis management.

    "Reaching a worldwide audience that is passionate about conducting strategic marketing communications to build their companies and their brands was an opportunity too exciting not to explore," said Barnett. "From interviews with CEOs to board members, my goal is to provide our hungry pet business audience with real-world advice on successful proven business practices that positively impact the bottom-line."

    The show will take a look at how building brand awareness will differentiate a product from its competition in a tight economy, build brand loyalty and increase sales. P. M. S. - Pet Marketing Strategies will include captivating interviews with CEOs, VPs of Marketing, reporters/producers in the field as well as experts in the field of media relations, sponsorships, event marketing, graphic design, video production, media monitoring, product placements and crisis communications... on Pet Life Radio.
    PetLifeRadio, L.L.C.
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Episodes
  • PetLifeRadio.com - P.M.S. Pet Marketing Strategies - Episode 10 Forty Fantastic Tools for Startups

    PetLifeRadio.com - P.M.S. Pet Marketing Strategies - Episode 10 Forty Fantastic Tools for Startups
    Jun 22 2011
    Today, Karen shares forty of her all-time fantastic tools for startups. These are the latest and greatest online tools for any startup... online, brick-and-mortar, service, website, freelancer, pet-preneur, solo-preneur, creative-preneur-- any business startup can use. Karen shares with listeners not only what she uses but some of the best tools in the industry. Startups deserve great tools, so tune in!

    More details on this episode MP3 Podcast - Forty Fantastic Tools for Startups with Karen Barnett
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    33 mins
  • PetLifeRadio.com - P.M.S. Pet Marketing Strategies - Episode 9 8 Blog Steps

    PetLifeRadio.com - P.M.S. Pet Marketing Strategies - Episode 9 8 Blog Steps
    May 30 2011
    We all know how important it is to have a blog in our life and our business. We are here everyday.... so are you blogging? "Do you have a blog? Have you read so-and-so’s blog today?" That’s all you hear. Do you have a blog for your business? Today we’re going to discuss how to start your own blog... 8 steps to get your self-hosted blog up and running.

    More details on this episode MP3 Podcast - 8 Blog Steps with Karen Barnett
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    29 mins
  • PetLifeRadio.com - P.M.S. Pet Marketing Strategies - Episode 8 15 Tips to Prevent Facebook Frustration

    PetLifeRadio.com - P.M.S. Pet Marketing Strategies - Episode 8 15 Tips to Prevent Facebook Frustration
    May 1 2011
    Are you frustrated with your Facebook fan page? Facebook has 600 million users that are all-important to making up our business, and they have the great "Like" universe out there. Karen shares 15 creative ways to increase your Faceobook fan page. Tune in!

    More details on this episode MP3 Podcast - 15 Tips to Prevent Facebook Frustration with Karen Barnett
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    31 mins
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