• Episode 11: Mike Hook, Director of Sales @ ChildcareCRM on his GTM strategy for product acquisitions within an existing business, how to test the market without affecting the bottom-line and considerations when looking to join a Vista backed company

  • Oct 13 2020
  • Length: 25 mins
  • Podcast
Episode 11: Mike Hook, Director of Sales @ ChildcareCRM on his GTM strategy for product acquisitions within an existing business, how to test the market without affecting the bottom-line and considerations when looking to join a Vista backed company By cover art

Episode 11: Mike Hook, Director of Sales @ ChildcareCRM on his GTM strategy for product acquisitions within an existing business, how to test the market without affecting the bottom-line and considerations when looking to join a Vista backed company

Listen for free

View show details

  • Summary

  • We had the pleasure of sitting down with Mike Hook, Director of Sales at CRM powerhouse ChildcareCRM.

    Mike is a seasoned revenue leader with a track record of implementing proven sales processes to execute repeatable revenue for high growth, investor-backed software companies. Mike has lived and breathed M&A integrations, being a pivotal member from a revenue perspective in bringing 2 company acquisitions together - merging 4 product lines into an existing platform and taking it to market.

    We will be sharing his experiences from:

    - The considerations you have to make when integrating new products via acquisitions into an existing business 

    - What it was really like working in a Vista company

    The episode is available across all podcast mediums.
    Show more Show less
Show more Show less

What listeners say about Episode 11: Mike Hook, Director of Sales @ ChildcareCRM on his GTM strategy for product acquisitions within an existing business, how to test the market without affecting the bottom-line and considerations when looking to join a Vista backed company

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com reviews

Amazon reviews
No Reviews are Available