Peak

How Great Companies Get Their Mojo from Maslow

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Peak

By: Chip Conley

Narrated by: Chip Conley

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After a long climb to the pinnacle of the hospitality industry, Chip Conley - CEO and founder of Joie de Vivre Hospitality - was rocked to his foundation by a dramatic economic downturn. His company was suddenly undercapitalized and overexposed in the post-dot.com, post 9/11 economy. This desperate situation made Conley reaffirm his belief in psychologist Abraham Maslow's iconic concept of the Hierarchy of Needs and rely on Maslow's theory of human motivation to help his business flourish once more.

In Peak, Conley explores how Joie de Vivre - the second largest boutique hotelier in the world � overcame the storm that hit the travel industry by applying translations of Maslow's ideas to his company's winning business practices. Part memoir, part theory, and always practical, accessible, and engaging, Peak offers a behind-the-scenes look at Joe de Vivre's remarkable transformation.

Throughout this audiobook, Conley provides real-world examples from other companies including Google, Whole Foods Market, Harley-Davidson, and Southwest Airlines, and shows how anyone can bring similar changes to their own work and personal lives. Peak reveals the miracle of human potential and shows what can happen when employees live up to their full potential, customers are completely transformed by the experience they receive, and investors are fulfilled by leveraging the potential of their capital.

Occupational & Organizational

Psychology

Psychology & Mental Health

Inspiring

Business

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Insightful Methodologies • Valuable References • Helpful Business Ideas • Great Insights • Wise Psychological Approaches

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As noted in other reviews, this is basically Chip's spin on many other business writers' works as they relate to his business. I found it interesting and helpful, but the highlight was adding some new books to my "I've got to read that" list. As such, a hard copy of the book with it's footnotes would be helpful.

Another reason to get a hard copy instead of an audio book is that The author's narration is pretty bad. It is almost unlistenable at times. It's as if he's reading the words for the first time.