Tribes

We Need You to Lead Us

De: Seth Godin

Narrado por: Seth Godin

A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). It's our nature.

Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger. But more important, they're enabling countless new tribes to be born - groups of ten or ten thousand or ten million who care about their iPhones, or a political campaign, or a new way to fight global warming.

And so the key question: Who is going to lead us?

The Web can do amazing things, but it can't provide leadership. That still has to come from individuals - people just like you who have a passion about something. The explosion in tribes means that anyone who wants to make a difference now has the tools at her fingertips.

If you think leadership is for other people, think again - leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma leads a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, runs her internal tribe of marketers from her cube in Seattle. All they have in common is the desire to change things, the ability to connect a tribe, and the willingness to lead.

If you ignore this opportunity, you risk turning into a "sheepwalker" - someone who fights to protect the status quo at all costs, never asking if obedience is doing you (or your organization) any good. Sheepwalkers don't do very well these days.

Tribes will make you think (really think) about the opportunities in leading your fellow employees, customers, investors, believers, hobbyists, or readers....It's not easy, but it's easier than you think.

©2008 Do You Zoom, Inc. (P)2008 Audible, Inc.

A must read or listen!

If you say that your purpose is make a difference and have not take actions yet, this book will get you on the starting blocks! Warmest Aloha! www.mauischoolofgolf.com

great book - will buy the hard copy!

this was a great book. I am new to audible and not used to listening so sometimes I wish I had the book in front of me. other times I would find myself no longer paying attention to the narrator so I may have missed some things. but overall the book is excellent. great content. I will probably actually buy the hard copy.

powerful and useable information

listening to Seth was like being at a live event with him teaching. great information for everyone, no matter the profession.

concise and to the point

so many times and author doesn't know how to get to the point, to say what they really mean without overburdening it with too many words and stories. This one was perfect, to the point, easy to understand, and very informative perfect right on the mark.

I totally get the hype!!

This is my first Seth Godin’s book and I totally get why he is such a popular leadership author! I found myself pausing the book to really think about what I was learning and how to apply it. Definitely time well spent!

Note: This review is written by Carla Howard (my husband and I share an audible account).

Excellent

Hard core and inspiring from beginning to end.
Still hard to do but super challenging.

Radical

A book for anyone who is perturbed by the status quo. Anyone with the faith, vision and courage to step forward and lead their tribe.

Excellent book

Thanks for clearly distinguishing the between managing and leading. I really enjoyed reading the book and recommend it to everyone.

Great leadership book!

Read the whole book in 1 day - highlighted passages all throughout. Every leader should read this book.

This book is crucial for anyone in leadership

It was a well written and very helpfum book. I gained a lot of insight from it. I can't wait to recommend it to others and listen yo more content from this author.

It was so refreshing to hear this take on leadership and communication. That, the author's use of storytelling, and their personality really made the contents of this book so impactful.

Great work!