Now, for the first time, a scientist whose own work has transformed the study of "links and nodes" takes us inside the unfolding network revolution. Albert-Laszlo Barabasi traces the fascinating history of connected systems, beginning with mathematician Leonhard Euler's first forays into graph theory in the late 1700s and culminating in biologists' development of cancer drugs based on a new understanding of cellular networks.
Combining narrative flare with sparkling insights, Barabasi introduces us to the myriad modern-day "cartographers" mapping networks in a range of scientific disciplines. Aided by powerful computers, they are proving that social networks, corporations, and cells are more similar than they are different. Their discoveries provide an important new perspective on the interconnected world around us.
Linked reveals how Google came to be the Internet's most popular search engine, how Vernon Jordan's social network affects the entire American economy, what it would take to bring down a terrorist organization like al Qaeda, and why an obscure finding of Einstein's could change the way we look at the networks in our own lives. Understanding the structure and behavior of networks will forever alter our world, allowing us to design the "perfect" business or stop a disease outbreak before it goes global.
Engaging and authoritative, Linked provides an exciting preview of the next century in science.
Also available in print from Perseus Publishing.
Executive Producer: Karen DiMattia
Jacket design by Alex Camlin
©2002 Albert-Laszlo Barabasi
(P)2002 Random House, Inc.
"Network theory for beginners"
This was, in retrospect, critical for me to listen to. It provides a framework for understanding complex natural systems.
Network theory has seen a boom recently and this book by one of the founders of modern day 'scale free network topology' theory lays it out in plain english (except for the name, I guess). Beginning with Euler's theorems he follows through his own research and that of others to construct a picture of how network architecture arises, what factors affect it, and it's strengths and vulnerabilities. The theory is supported with examples of real networks (businesses, hollywood stars, the brain, the internet, and the spread on AIDS).
The theories also make sense, there's a real feeling of 'ah-haa' in every chapter as layers of complexity are added on. This seminal work describes the basis of a theroy that will be the starting point for a deeper understanding of the world around us.
"Slow start, strong finish"
This is a thorough discussion of network theory. The first part of the book goes into great, and sometimes tedious, detail. If you have the patience to wait for the cake to bake, however, the frosting is quite tasty. The second half of the book is about applications and real-world examples of every sort of network you might imagine and several you probably won't.
"The reconstruction of complex systems."
Reductionism is at the heart of the scientific process, but in the end, we must be able to reconstruct a complex system from its basic components in order to understand its emergent behaviors. Such behaviors frequently go unexplained. The realization that complex systems that appear to be chaotic and random actually follow quite simple laws that is mathematically quantifiable cuts across a multitude of disciplines. This book is not just about the internet, although it is certainly discussed. It is more about a possible paradigm for explaining how and why complex systems demonstrate a self-organizing capability. Although it can be quite dry listening, this book presents the listener with an insight into what the next century of science has to offer.
"From a LAN..."
I'm a Network Admin by day, astronomer by night... this book will touch on every aspect of your scientific mind whether you have one or not. I'm always amazed by our modeling of nature; Networks are no exception.
"Useful read"
Linked is a good review of network theory at just more than an introductory level. I particularly enjoyed the historical review of the developments in the body of knowledge for network theory. The last section, where networks in all aspects of life were examined, was a little long -- where I would have "fast read" or skipped ahead if I had been reading instead of listening, but other than that it was well-narrated and worthwhile.
"The best overview of networks that I have found."
I listened to Linked and then went on to read the Tipping Point and Smart Mobs -- two other books on networks / social networks. They often used the same examples, but with less detail. Linked gives a historical perspective that is useful and interesting. I was familiar with the notions of 6-Degrees and 80-20 beforehand, but now understand much better how they relate to one another and when it's appropriate to use them.
"Interesting but missing the Wow factor"
I got a couple of hours into this audiobook and was thinking, "So?". There wasn't much there except a mathematical history lesson and some networking theory I already knew from years on the web. So I went back and listened to it again and caught some insights I missed the first time. The author links some disparate theories and industries and brings them together into a whole that is, while not groundbreaking, still a worthy addition to your non-fiction audiobook collection.
The book recounts the history of such things that have entered the common lexicon like "six degrees of separation". Overall I enjoyed the book although it didn't blow me away like Mind Wide Open or On Intelligence.
"Not a Mathematician"
I'm not a scientist or a mathematician, and this book reminded me why. It was a bit dry in places, and the math often seemed to prove the obvious - that networks are not always random, but rather some nodes are more connected than others. Could have been said in a much shorter format. Also, it seemed to confuse some issues, like web pages vs. Internet infrastructure. Still, this book gave some interesting things to think about.
"Interesting perspective that keeps coming back."
It's been over a year since I listened. While it was a most interesting listen, I was non-committal about the conclusions. But over the past year the book's ideas keep coming back to me. As I watch the way things unfold in technology, economics, politics and more, I am often reminded of the book and must conceed to the truth of its theories. Witness for example the evolution of ebay in the two years since Linked was published...true to form indeed.
Audiophile
"Hundreds of acedemic papers distilled"
There are very few books that tell so much information in such a lucid way. This book is about one of the most important subjects in science and it is written in a way that is amazingly easy to understand. Quite an achievement.