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Ignore Everybody: And 39 Other Keys to Creativity
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- Regular Price :$13.99Special Offer: Learn how to get this for $7.49 !
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Average Customer Rating
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LENGTH1 hr and 59 mins
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RELEASE DATE07-20-09
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AUDIO FORMATS
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Program TypeAudiobook
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PUBLISHER
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Publisher's Summary
When Hugh MacLeod was a struggling young copywriter living in a YMCA, he started to doodle on the backs of business cards while sitting at a bar. Those cartoons eventually led to a popular blog - gapingvoid.com - and a reputation for pithy insight and humor, in both words and pictures.
MacLeod has opinions on everything from marketing to the meaning of life, but one of his main subjects is creativity. How do new ideas emerge in a cynical, risk-averse world? Where does inspiration come from? What does it take to make a living as a creative person?
Ignore Everybody expands on MacLeod's sharpest insights, wittiest cartoons, and most useful advice. For example:
- Selling out is harder than it looks. Diluting your product to make it more commercial will just make people like it less.
- If your plan depends on you suddenly being "discovered" by some big shot, your plan will probably fail. Nobody suddenly discovers anything. Things are made slowly and in pain.
- Don't try to stand out from the crowd; avoid crowds altogether. There's no point trying to do the same thing as 250,000 other young hopefuls, waiting for a miracle. All existing business models are wrong. Find a new one.
- The idea doesn't have to be big. It just has to be yours.
- The sovereignty you have over your work will inspire far more people than the actual content ever will.
After learning MacLeod's 40 keys to creativity, you will be ready to unlock your own brilliance and unleash it on the world.
©2009 Hugh MacLeod; (P)2009 Tantor
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What Members Say
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spendthrift Durango, CO United States 06-06-11 Member Since 2000- HELPFUL VOTES
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- REVIEWS
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- 2
"Narrator is a Ham"
I love the humor of Hugh MacLeod but the narrator's goofy style distracts to make the book almost painful. I'll buy the e-book or paper version and so should you.
2 of 2 people found this review helpful -
"Couldn't finish it - Painful narration"
Is there anything you would change about this book?The narration was so over-the-top dramatic that it distracted me from the message. Got so irritated, I quit listening, even though I still wanted to hear what the author had to say.
In the future, I'm reading reviews first and choosing books read by the author.
1 of 1 people found this review helpful -
"Ugh"
This book wasn’t for you, but who do you think might enjoy it more?If you enjoy listening to someone complain about everything creative for a couple hours, this book is for you.
Would you ever listen to anything by Hugh MacLeod again?Based on the experience I had with this book I probably would not be interested in reading anything else by Hugh MacLeod. There were moments of good idvice, but the overall bad attitude with which he presents it simply turned me off.
Have you listened to any of William Dufris’s other performances before? How does this one compare?I think the performance of the reader was very well done. It sounded like he captured the spirit of the author very well.
0 of 0 people found this review helpful -
"Ignore this book !"
The narrator drove me nuts. A lot of old news here.
5 of 12 people found this review helpful