The Little Red Book of Selling: 12.5 Principles of Sales Greatness

I have been in sales for over 20 years and most of this book highlights points that many of us have had to learn the hard way.

Jeffrey is clear and straight to the point. He also has no problem telling us how good he is and how much we suck.

If you can get through the ego and bile this is a very good book. If you re just getting started in sales this is a must read.

As a Professional Procurement and Sales Manager, some of the advice given in this book is questionable. The writer has the sales profile of someone that would have a difficult time getting an appointment with me. Many of the tips are absolute rubbish and look as if were made up as he wrote the book.

The book lacks practical advice regarding how to improve your sales ability. Moreover, Gitomer's style is brash and annoying, which is only compounded by his constant efforts to get you to go to his web site to learn information in an obvious effort to sell you further products. If the information is something the reader needs to know, it should be in this book.

Jeffrey Gitomer really impressed me with this audiobook! We are all in sales, but for those of us that call our profession "Sales", this book has some great tips. I will listen to this again and again. Too bad his other books are not audiobooks. It really helps salesmen that travel a lot with our "reading". The only negative is he "sells" all of his other stuff a lot, but...... he is in sales.

I have purchased his hard bound books in addition to the audible downloads. I have listened to The Little Red Book twice, and to the Sales Bible once. Each time I pick up something new and usable. I intend to make the Little Red Book a constant in my reading and listening. Not only have I learned a lot, but I am incorporating what I learn in my work.

one of the best...if not the best

as jeffrey says...the nuances

have listened to this book 4 times now...and will probably listen to it more times in the future. if you're a sales person - this one is a must have for your library.

People who are looking for a psedu-motivational sales book without specific sales tactics

It was like a bad infomercial with little substance

The fake crying, constantly yelling of "You suck!"

The book constantly sounds like Gitomer is just trying to sell the reader on his product without ever offering anything useful, other than trite tips like not watching tv at night and "working harder"

I have been listening to various books on sellng over the years but this one beats them all. It eliminates all the fluff and helps you kick you own butt with excellent down to earth advice. Great job Jeffery!

I'm glad he's confident with who he is, and his character, but for Bible believing Christians, this shouldn't be your source for learning. He's on top of his game, and can give you valuable insight,but his speech isn't glorifying the creator of life.