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The Power of Bad  By  cover art

The Power of Bad

By: John Tierney, Roy F. Baumeister
Narrated by: Paul Bellantoni
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Publisher's summary

"The most important book at the borderland of psychology and politics that I have ever read." (Martin E. P. Seligman, Zellerbach Family Professor of Psychology at the University of Pennsylvania and author of Learned Optimism)

Why are we devastated by a word of criticism even when it’s mixed with lavish praise? Because our brains are wired to focus on the bad. This negativity effect explains things great and small: why countries blunder into disastrous wars, why couples divorce, why people flub job interviews, how schools fail students, why football coaches stupidly punt on fourth down. All day long, the power of bad governs people’s moods, drives marketing campaigns, and dominates news and politics.

Eminent social scientist Roy F. Baumeister stumbled unexpectedly upon this fundamental aspect of human nature. To find out why financial losses mattered more to people than financial gains, Baumeister looked for situations in which good events made a bigger impact than bad ones. But his team couldn’t find any. Their research showed that bad is relentlessly stronger than good, and their paper has become one of the most cited in the scientific literature.

Our brain’s negativity bias makes evolutionary sense because it kept our ancestors alert to fatal dangers, but it distorts our perspective in today’s media environment. The steady barrage of bad news and crisismongering makes us feel helpless and leaves us needlessly fearful and angry. We ignore our many blessings, preferring to heed - and vote for - the voices telling us the world is going to hell.

But once we recognize our negativity bias, the rational brain can overcome the power of bad when it’s harmful and employ that power when it’s beneficial. In fact, bad breaks and bad feelings create the most powerful incentives to become smarter and stronger. Properly understood, bad can be put to perfectly good use.

As noted science journalist John Tierney and Baumeister show in this wide-ranging book, we can adopt proven strategies to avoid the pitfalls that doom relationships, careers, businesses, and nations. Instead of despairing at what’s wrong in your life and in the world, you can see how much is going right - and how to make it still better.

©2019 John Tierney, Roy F. Baumeister (P)2019 Penguin Audio

Critic reviews

A Greater Good Magazine Favorite Book of 2019

A Leadership Now Best Leadership Book of 2019

“Provocative...the authors are shrewd about the ways in which negativity can pollute both intimate relationships and large groups. They also show that bad experiences can be instructive, using stories to humanize a subject that could otherwise be dry.” (The Economist)

“In their new book, The Power of Bad, bestselling authors John Tierney and Roy F. Baumeister offer a rule of thumb to help you reach any goal you set your mind to.” (Carmine Gallo, Forbes)

“In John Tierney and Roy Baumeister’s new book, The Power of Bad, we learn about fascinating research on the negativity bias that illustrates its power over us.... Their book is full of unexpected surprises about human nature, paired with a nice dose of humor.” (Greater Good Magazine)

What listeners say about The Power of Bad

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I'll be the gospel

I enjoy anything that keeps my rationale in check. This does just that, so thank you.

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Warning: book causes happiness and clear thinking

Tierney and Baumeister take a look at the negativity effect in many important social situations and provide a practical understanding that most will find informative and some will even find liberating.

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read this book (or listen, rather)

it should be required reading in school. that's all I need to say but I had to add more words to submit this.

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Psycho educational

This book provides a great resource for psychotherapists who deal with patients whose negativity, anxiety, depression and phobias of social unrest can be challenged and redirected to a more positive view of their lives. I wish I had read it ten years ago to help my combat Veterans recover faster.

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Incredible and helpful information

Several years ago, a business partner asked me to read this book and I skimmed through it. In my work of PR and political campaign management, the cliff notes I made back then were helpful. But I just completed the entire read through and wow, I feel very empowered to not only serve my clients better — but now my family, friends, church, and community. Thank you all, and especially the authors, for such an extensive, well-written book.

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Learned so much

Very good, highly recommend to anyone who wants to know more about negativity bias and effective strategies to make it work for you not against you.

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Interesting read

At first the pacing was great. About 8 hrs of play, and really well written. Near chapter 9 and 10 it was very long and felt all over the place. Overall though interesting way of thinking presented with some relevant statistics and studies

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The book we all need in 2020....

or whenever you read this.

Very power read about debunking your mind of needless clutter and worry.

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Must listen!

I’ve read ... and listened ... to so many books I sometimes wonder if there is anything left out there to learn. This book was fresh. Gained some valuable new insights. Frankly, I wish everyone would read it.

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FINALLY a book that admits th power of bad...

Then offers simple, practical, & obvious solutions all of us all too often neglect.

The negativity bias isn't our fault, but it is our choice, and responsibility as to what we do with it.

Get on the low bad diet today:-)

tim #bgreen🌏

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